Any report you create here can be scheduled, saved, or retrieved via API by using the buttons in the top right corner of the screen.
From the left navigation bar, select Reports → Performance → by Ad.
Below Performance by Ad, you can filter for the data you want to view. Select
[Search]when you have the filters in place that you want.
View theFilter reference for more information.
In the top right corner of the graph, you can customize how and what data is presented.
See thePerformance data reference for more information.
Below the graph, view the table for the data points that make up the graph. Data that is added from theShow filter is only added here.
Filter | Description | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Date Range | Filter data by when it was created. You can also compare two periods of time against each other. You can pull a maximum of 366 days of data. However, you can still perform Year-over-Year reporting by selecting If you want to pull more than 366 days of data, you will need to create multiple reports. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Network | Manage where the data came from. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Ad Status | Choose if you want to view active, expired, or pending ads, or a combination of all three. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Partner | Select which partners you want to see data for. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Ad Id | Enter the Ad Id you want to see statistics for. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Ad Type | Select what type of ad you want to see statistics for. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Ad Version | Select a version to see performance data for that version of the ad. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Group | Pick which partner groups you want to see data for. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Currency | Choose which currency you want to see the data in. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Show | Add data from a large selection of choices. These data points will get added to the table report under the graph after you select Data points explained
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Data Point | Description |
Ad Name | The name of the ad that the data is based on. |
Ad ID | The ID number for the specific ad that the data is based on. |
Landing Page | The landing page for the ad. |
Partners | The total number of partners running this ad. |
Impressions | The number of audience members that viewed the ad. |
Clicks | The total number of link clicks that took the partners' audience from the ad to your landing page. |
Actions | The total number of conversions (sales, app installs, etc.) tracked for a particular ad. This number excludes any reversed conversions. |
Revenue | This is the total amount of sales partners have generated for you from link clicks for a particular ad. |
Action Cost | The amount of compensation paid to partners for driving the traffic from an ad that resulted in conversions. |
Other Cost | Additional costs associated with performance bonuses, make good payments, and slotting fees. |
Total Cost | Total cost is the sum of your Action Cost and CPC (Cost Per Click) costs. |
CPC | Cost Per Click. The total cost of driving actions divided by the number of clicks. |
Start Date | The day this ad started being used. |
End Date | The expiration date for this ad. |