On impact.com, unique URLs or tracking links are attached to brand resources like ads and products. You can place these links on your promotional sites or social media posts to drive sales for a Seller brand. When a customer follows the link and makes a purchase, they'll be directed to the brand's Amazon landing page, and you will be eligible to get credit.
Note: Customizing links in a Seller partnership or adding parameters like subids may prevent you from getting credit for conversions.
Use 1 of these methods to track any traffic you drive to a specific Seller program landing page on Amazon.
Use this method to get a tracking link for a specific Seller program product on the product marketplace.
From the top navigation bar, select Products → Find Products.
Alternatively, for creator accounts, select Discover → Find Products.
Select the Amazon Products banner to view Amazon Seller products only.
In the left filter menu, under Program Relationship, select My Brands.
Locate a product you want to promote and select the product image.
A modal will appear providing details about the product.
Select Copy Tracking Link.
Alternatively, from the tabs in the right-hand column, select Link → Copy Tracking Link.
Use this method to get a tracking link for a specific asset that the brand has already uploaded.
From the top navigation bar, select Content → Assets.
Select the asset for which you want to retrieve a tracking link.
A modal will appear providing details about the asset.
From the tabs in the right-hand column, select Tracking Link → Copy Tracking Link.
Optionally, enter an Amazon Landing Page URL to which you want to direct users.
You won't be able to enter an Amazon landing page URL if the brand has disallowed deep links for their program.
Select Save.