The Advanced Action Listing Report with SKUs report gives you information about each action on a product and order level that has been credited to partners.
From the left navigation bar, select Reports → More Reports.
Filter for the data you want to view. Select
[Search] when you have the filters in place that you want.View the Filter reference below for more information.
Filter
Description
Date Range
Filter data by when it was created. You can also compare two periods of time against each other.
You can pull a maximum of 366 days of data. However, you can still perform Year-over-Year reporting by selecting
[Unchecked box] compare to {Previous year}.If you want to pull more than 366 days of data, you will need to create multiple reports.
Network
Filter by data source.
Action Type
Search for specific conversion types— like Sales, Downloads, etc.
Partner
Select the partners for which you want to see data.
Deal
Input the deal for which you want to see data.
Action Status
Filter for actions at a specific stage in the approval process.
SKU
Input the product's stock-keeping unit for which you want to see data.
Product Category
Input the product category name for which you want to see data.
Product
Input the product name for which you want to see data.
Catalog Category
Input the name of the group of products in the catalog for which you want to see data.
Action Id
If you want to look up a specific action by its action ID, enter that here.
You can retrieve your action ID by looking at your pending payouts.
Subcategory
The subcategory for the product referenced at the item level.
Business
Input the business name associated with the item.
Manufacturer
Input the name of the group that makes the product.
OID
Search for a specific action by its order ID.
You can retrieve your OID for an action by looking at your pending payouts.
Event type
Select the specific action by which your partners' audience was tracked. E.g., Online Sale/CPA, App Install, etc.
Group
Select the partner group for which you want to see data.
Relationship Type
Manage what kind of partners you want to view, such as direct partners.
Shared Id
Filter for actions with a particular shared ID.
Learn more about shared IDs.
Contract
View actions that are the result of a particular template term.
Referral Type
Select the conversion type that you want to view.
Customer Id
Enter specific customer IDs of the customers for which you want to view purchasing trends.
Promo Code
Select the promo codes for which you want to view data.
Ad Type
Manage which kind of ads you want more information on.
Ad
Select the specific ad you want data on. The ads are displayed as ad type-ad name-ad id.
Text 1-5
Input a separate text/string value associated with an action.
Property Id
Enter the unique ID of the media property associated with the action.
You can retrieve the property ID from the partner.
Currency
Set the currency in which you want to view report data. impact.com will convert the amounts to your selected currency.
Show
Add data from a large selection of metrics. These data points will get added to the table after you select
[Search].Data point
Description
Manufacturer
The group that makes the product.
Sku
The product's stock-keeping unit.
Category
Name of the category with which the product is associated.
Catalog Category
The group or kind of products with which the item is associated.
Business
The name of the business associated with the item.
Date
The date on which the action was tracked. This filter shows the same date as the entry in the Action Date column.
Margin
This number represents Revenue minus Goods Cost.
Total Business Cost
The total Cost of Goods plus Total Cost.
Partner Group
The partner group to which the partner is joined.
Product
The name of the product associated with the action.
Item Brand
The brand associated with the item offering.
Catalog Subcategory
The second or third level of categorization for a catalog.
Goods Costs
The total cost of products in the basket captured at conversion.
Category List
Category exception lists associated with partners who get paid according to different rates based on a category.
Learn more about exception lists.
Product Category
Name of the category with which the product is associated.
Action Batch Date
If the action was entered into impact.com via a batch file, the date on which that batch file was provided to impact.com.
Batch ID
If the action was entered into impact.com via a batch file, the identifier of that batch event.
Ad
Which ad drove the action.
Ad Placement
Where your ad was hosted when it referred a customer. E.g., "home", and "forum".
Ad Position
On which kind of screen the ad that referred the customer was placed. E.g., "Top", "Bottom", or "Side".
Ad Rank
Where the ad that referred the customer ranks on search engine results pages.
Bonus Cost
If there is any performance bonus cost associated with the action, this filter will list that cost.
Business Region
In which geographical region your business operates.
Referral Business Region
In which geographical region the business that referred the customer operates.
Subcategory
The product's/service's listed subcategory.
Channel
Which marketing channel drove the action.
Client Cost
If you are an agency, the amount charged to the client brand for an action.
Contract
Which contract is associated with an action.
Currency Exchange
Adding this filter will add the Original Currency, Original Currency Revenue, and Currency Exchange Rate columns to the report, showing you in what currency the action was driven.
Custom Total
If a different revenue number was reported to impact.com, this new number will be listed as the Custom Total for an action.
Customer Region
The region (or state) in which the customer resides.
Customer Country
The country in which the customer resides.
Customer City
The city in which the customer resides.
Customer Email
The customer's email address.
Customer Id
A unique identifier for the customer.
Customer Status
The customer's Customer Status Mapping code for the action.
Date 1-10
If you passed a separate datetime along with an action, that will appear here.
Discount
The total discount applied to the action.
Disposition Status
If you have custom disposition codes set up and passed them alongside an action, the code will appear if you enable this filter.
Hear About Us
If the customer was asked how they learned about your brand and that data was passed to impact.com, the result of that question will appear.
Landing Page URL
To which URL the customer was referred when they clicked through the ad.
Line of Business
If you have multiple "kinds" of product groupings (e.g., experiences and dining) and that information is passed to impact.com during a conversion, that data will appear.
Locking Date
The action's locking date. After this date, the action can no longer be modified or reversed.
Modification Date
If the action was modified (but not reversed), the date on which this modification happened will appear.
Modification Reason
If the action was modified (but not reversed), the reason for the modification will appear.
Money 1-3
If you passed a separate money value along with an action, that will appear here. The value of this money will be converted to whatever Currency you select in the filters at the top of the report.
Numeric 1-10
If you passed a separate numeric value along with an action, that will appear here.
Notes
If you added any notes to an action, they will appear here.
Order Promo Code Description
If the action includes a promo code used by the customer, the promo code's description will appear.
Original Payout
If the current payout for the action differs from the original payout (e.g., due to a payout adjustment outlined in your contract with the winning partner), that original payout will appear here.
Original Revenue
If the current revenue for the action differs from the original payout (e.g., due to a promotion you are currently running), that original revenue will appear here.
Payment Type
How the customer paid for their order.
Postcode
The postcode in which the customer generated the action.
Property
Which partner media property referred the customer to generate the action.
Rebate
If a rebate is available for the customer to use, that rebate amount will appear.
Redirect Rule ID
If a blocking or redirect rule affected the customer's referral journey, the ID rule responsible will appear.
Redirect Rule
If a blocking or redirect rule affected the customer's referral journey, the rule responsible will appear.
Referral Date
The date on which the partner drove a customer referral.
Referral Param 1-3
If the partner added a Param parameter (similar to a Shared ID), that parameter value will appear.
Referral Partner Property
Which partner media property referred the customer to generate the action.
Referral Traffic Source
The referring ad that generated the click action.
Referral Traffic Type
The kind of traffic that generated the click action.
Referral Type
The kind of referral that generated the action.
Relationship Type
Your current relationship status with the partner that drove the action.
Scheduled Clearing date
The scheduled payout date for the action. This is the date on which the partner will be paid for driving the action.
Shipping
The shipping cost associated with the order.
Site Category
What type of site referred the customer.
Site Version
The edition of the site that referred the customer
Status Detail
If the action was reversed, the reason you provided for the reversal.
Text 1-10
If you passed a separate text/string value along with this action, that will appear here.
Property Type
What kind of media property is associated with the action.
Property Id
The ID of the media property associated with the action.
Property Name
The name of the media property associated with the action.
Device
From which type of device the customer generated the action.
Action Clearing date
If the payout scheduling date for the action was changed, the new clearing date will appear.
Location
From where the customer generated the action.
Click to Action Time
The time a customer took from initially clicking through the ad to when they generated the action.
Location Name
The name of the location from where the customer generated the action.
Location Id
The ID of the location from where the customer generated the action.
Location Type
The kind of location from where the customer generated the action.
MP Value 1-3
If you assigned a separate ID to the partner that drove the action, that ID will appear.
Media Property Id
The ID of the media property associated with the action.
Delivery Type
Type of delivery method specified for an item (e.g. in store).
Media Property Name Historic
View the historic name (i.e., the old name) of the platform on which content was used to drive the action.
Media Property Name Current
View the current name of the platform on which content was used to drive the action.
Media Property Type Historic
View the historic type (i.e., the old type) of media platform on which content was used to drive the action.
Media Property Type Current
View the type of media platform on which content was used to drive the action.
Add or remove columns from the report table using the
[Columns] icon at the top-right of the report.See the Report data column reference below for more information on the report's table columns.
Action Date
Date (and time) when the action was recorded.
Action ID
Unique impact.com identifier for the action.
OID
Unique OID (Order ID) for the action.
Partner
Specifies the partner which drove the action: partner, source, or unidentified.
Partner ID
Unique identifier for the partner (partner, source, or unidentified)
Status
Status of the action: Approved, Pending, N/A, or Reversed.
Revenue
Amount of revenue generated by this action.
Action Cost
The amount of compensation paid to partners for driving the traffic that resulted in conversions.
Rate
Percentage rate determined by revenue total and action costs.
Promo Code
If a promo code is used, it's listed here.
Event Type
The specific action by your partners' audience that was tracked. E.g., Online Sale/CPA, App Install, etc.
Event Type ID
Unique identifier for the event type that tracked this conversion.
Referring URL
The URL a consumer came from.
Sub ID 1-3
Shows the SubID, if used for an action.
Shared ID
Shows the Shared ID, if used for this action.
Referral ID
The ID used to tie the referral back to the partner.
Indirect Tax
Tax incurred indirectly on goods and services.
You can use the icons at the top-right of the page to
[pin], 
[schedule], 
[save], or 
[retrieve via API].
