File formats and when to use them

Published on: Tue, 2 May, 2023 at 4:22 AM | Updated on: Thu, 25 Jan, 2024 at 12:16 AM

There are four types of file formats listed below. Read each option to learn when best to use each file type.

Use the Traffic cost data file format for the following types of sources:

Ensure your file's name uses the following format. You can retrieve your source's Impact-assigned ID from the Media Sources screen in Altitude.

Media_cost_traffic_{media source ID}_YYYYMMDD.{file format}

View the Impact Cost Data Importing Data Fields reference sheet for more information on the file columns.

Use the Cost per Action cost data file format for the following types of sources:

Ensure your file's name uses the following format. You can retrieve your source's Impact-assigned ID from the Media Sources screen in Altitude.

Media_cost_cpa_{media source ID}_YYYYMMDD.{file format}

View the Impact Cost Data Importing Data Fields reference sheet for more information on the file columns.

Use the Bonus cost data file format for the following types of sources:

Ensure your file's name uses the following format. You can retrieve your source's Impact-assigned ID from the Media Sources screen in Altitude.

Media_cost_bonus_{media source ID}_YYYYMMDD.{file format}

View the Impact Cost Data Importing Data Fields reference sheet for more information on the file columns.

Use the Mobile cost data file format for the following types of sources:

Ensure your file's name uses the following format. You can retrieve your source's Impact-assigned ID from the Media Sources screen in Altitude.

Media_cost_mobile_{media source ID}_YYYYMMDD.{file format}

View the Impact Cost Data Importing Data Fields reference sheet for more information on the file columns.