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Create a Social Listener

Social Listening tracks keywords, hashtags, and mentions related to your brand, industry, or interests to monitor online conversations. By using this tool, you can gain valuable insights into what your audience and creators are talking about, identify content created by creators that resonates with your target market, discover influencer content, and stay engaged with emerging trends and conversations relevant to your brand

  1. From the left navigation bar, select [Discover] [Discover]Social Listening.

  2. Select Create Listener.

  3. Enter a listener Name (e.g., SustainableFashionCreators).

  4. In the Specify Channels section, use the [Checked box] [Checked boxes] to specify the social channel(s) on which you want to look for creator content.

  5. In the text box within the Channel Filter section, enter the hashtags, keywords, or mentions you want to identify.

    • You can select up to 3 keywords, hashtags, or mentions.

    • Keywords: Specific words or phrases used to track topics (e.g., eco-friendly).

    • Hashtags: Words or phrases preceded by "#" used to categorize content on social media (e.g., goinggreen).

  6. Optionally, [Toggle on] [Toggle on] Enter hashtags or keywords to exclude. In the text box, enter the hashtags you want to exclude from your search.

  7. [Toggle on] [Toggle on] Alerts, then select from the [Drop-down menu] [Drop-down menu] to set how frequently you want to receive the email alerts.

  8. Select Save.

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