As a brand, you can easily recruit at scale and find perfectly aligned creators through impact.com's Discover feature. When recruiting creators, there are a few different scenarios:
See the scenarios below to better understand what happens when a creator joins your creator campaign, and where to find the creator in each scenario.
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If a creator applies to your creator campaign from the marketplace while already joined to the associated program, you can locate and manage their application as follows:
From the left navigation bar, select
[Engage] → Campaign Manager → Creator.Hover over the campaign for which you want to manage applications and select Manage Campaign.
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Under the top navigation bar, select the Applied filter. From here you can manage your campaign applications.
See Manage Campaign Applicants for further guidance.
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Alternatively, if you invite the creator to your campaign via the marketplace and they accept, they'll be automatically approved to your program and the campaign they were invited to, and you can locate them under:
If a creator applies to your creator campaign from the marketplace without first joining your associated program, impact.com registers this as a double application to both the campaign and the program, and the applications will appear in both the Campaign Manager and Applications screens:
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To approve the application for the program only, accept the application under
[Engage] → Partners → Applications.
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To approve both applications simultaneously, hire the creator from the Campaign Manager as follows:
From the left navigation bar, select
[Engage] → Campaign Manager → Creator.Hover over the campaign for which you want to manage applications and select Manage Campaign.
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Under the top navigation bar, select the Applied filter. From here you can manage your campaign applications.
See Manage Campaign Applicants for further guidance.
Alternatively, if you invite the creator to your campaign via the marketplace and they accept, they'll be approved automatically to both the campaign and the program. You can then locate them under
[Engage] → Partners → Creators.
If you invite a creator via a campaign Invite link, you are essentially inviting them to both the creator campaign and your associated program. If the creator signs up via the link, they will be approved automatically for your program (if they aren't already joined). You can then manually approve their campaign application as follows:
From the left navigation bar, select
[Engage] → Campaign Manager → Creator.Hover over the campaign for which you want to manage applications and select Manage Campaign.
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Under the top navigation bar, select the Applied filter. From here you can manage your campaign applications.
See Manage Campaign Applicants for further guidance.
If a creator applies as a partner to your associated program, you can locate and manage their application under
[Engage] → Partners → Applications. This is true whether they apply via the discover marketplace or a template term sign-up link.Alternatively, if you invite the creator directly to your associated program from the marketplace and they accept, they'll be approved automatically for the program. You can locate them under
[Engage] → Partners → Applications, in the Processed tab. See Review Partner Applications for more guidance.
From the left navigation bar, select
[Discover] → Marketplace.-
In the top navigation menu, select a social channel.
Home: Shows you curated collections of creators.
All Creators: Start your search from scratch.
Instagram: Shows you all the creators using Instagram.
- More: Shows more social channels creators are using that you can select from.
More options: TikTok YouTube Facebook Pinterest Twitter/X Twitch Android Blog Bloglovin iOS Linkedin Podcast Shop Tumblr Website WeChat Weibo 小红书 (Xiaohongshu) Other
Once you've decided between searching for specific creators or viewing all options on the platform, you can begin further refining your search and learning more about creators that interest you.
In the top navigation menu, select any social channel, excluding the Home tab.
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Refine your search by interacting with any of the filters near the left navigation menu.
Select the filter, then select which filter options you want to apply.
Once you've filtered through the creator marketplace, you can email, message, or invite a new creator to a campaign.
In the upper-right corner of your creator list, select the
[List view].Hover over a creator to whom you want to reach out, then select Email.
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Complete the email and select Send.
In the upper-right corner of your creator list, select the
[Tile view].Hover over a creator to whom you want to reach out, then select Message.
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Complete the in-app message and select Send.
In the upper-right corner of your creator list, select the
[List view].Hover over a creator you want to invite to a campaign, then select
[More] → Invite to Campaign.-
Start typing the campaign name and select it from the menu.
You can select more than one campaign.
Optionally, add a Personalized Message to the campaign invite.
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Select Send Invite.
