When you join a brand's program, you can begin serving assets they make available to you. Below are all of the different types of assets you might encounter. You can use the Assets filter bar on the Assets page to search for a specific type of asset.
Asset Type | Description |
Image | This is a traditional banner-style asset, typically placed next to static web page content (like a news article or blog post). |
An asset placed within marketing emails. These can come with custom HTML code and unique images. | |
Sponsored Text | Text assets, similar to sponsored assets you can find on search engine results pages. |
Text Link | A hyperlinked text asset that sends traffic to a landing page. |
Coupon | A specific asset type for Coupon and Deal partners who utilize the promotional ad data feed. If you are subscribed to the promotional asset data feed, you will automatically receive these assets. |
Article | A generic asset created from a unique HTML file that your partnered brand uploads. |
Video | A video that your partnered brand uploaded to impact.com, which you can place as an asset on a website. This video cannot be placed on social media networks (e.g., Facebook or YouTube). |
Flexi Ad | A highly customizable asset that can produce widgets, can be set to display full-screen, and more. |
Online Tracking Link | A generic online tracking link, similar to the Text Link asset. |