You can customize and remap event type parameters in your template terms to make item-level data more descriptive.
Example
You have a text3 event-type parameter that represents the festive season. Instead of showing text3 in your template terms, you can customize this parameter to display Festive Conversions and be more descriptive when partners refer to their contracts.
Access event type mapping
This feature is only accessible to specific impact.com editions or add-ons. Contact us to upgrade your account and get access!From the left navigation bar, select
[Menu] → Settings.On the right, under Tracking, select Event Types.
Hover over the applicable event type and select
[More] → Schema.Here, you will see the details related to each event-type schema. Refer to the reference table below.
From the left navigation bar, select
[Menu] → Settings.On the right, under Tracking, select Event Types.
Hover over the applicable event type and select
[More] → Schema.Hover over the parameter you want to edit and select
[More] → Edit.Make your changes and select Save.
From the left navigation bar, select
[Menu] → Settings.On the right, under Tracking, select Event Types.
Hover over the applicable event type and select
[More] → Schema.On the Event Type Schema screen, in the upper-right corner, select Add.
Complete the mapping information.
Select Save.