You can customize and remap event type parameters in your template terms to make item-level data more descriptive.
Example: You have a text3 event-type parameter that represents the festive season. Instead of showing text3 in your template terms, you can customize this parameter to display Festive Conversions and be more descriptive when partners refer to their contracts.
Access event type mapping
This feature is only accessible to specific impact.com editions or add-ons. Contact us to upgrade your account and get access!From the left navigation menu, select
[Menu] → Settings.On the right, under Tracking, select Event Types.
Hover over the applicable event type and select
[More] → Schema.
Here, you will see the details related to each event-type schema. Refer to the reference table below.
Schema item
Description
Attribute
The actual event type parameter passed through to impact.com with each conversion. E.g., CustomerId or CustomerRegion.
Name
The name of the event type parameter.
You can customize the parameter's name.
Description
The description of the event-type parameter.
Privacy Mode
The privacy level selected for this schema item.
From the left navigation menu, select
[Menu] → Settings.On the right, under Tracking, select Event Types.
Hover over the applicable event type and select
[More] → Schema.Hover over the parameter you want to edit and select
[More] → Edit.Make your changes and select Save.
From the left navigation menu, select
[Menu] → Settings.On the right, under Tracking, select Event Types.
Hover over the applicable event type and select
[More] → Schema.On the Event Type Schema screen, in the upper-right corner, select Add.
Complete the mapping information.
Select Save.
