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Create a Vanity Link

Vanity links are short, customizable links that you can use in place of regular tracking links. If a brand you've partnered with permits deep linking, you can share the vanity links on your promotional sites and deep link directly to a specific page on the brand's website, like a specific product listing.

Maximum allowable links: You can have up to 5,000 active vanity links at any time. If you've reached the limit, delete vanity links that aren't active.

Create a vanity link

  1. From your partner dashboard, create a tracking link for a specific brand program.

  2. Next to the shareable link, select pencil-alt-solid.svg [Edit] to edit the URL slug and create a vanity link.

    • Remove the text after the slash ( / ) and input your own letters (e.g., /spring).

    Screenshot_2024-05-02_at_12_20_08.png
  3. Select check-solid.svg [Check] → Create to save and generate your vanity link.

Error messages

You may see these error messages when trying to create or use a vanity link.

Error Message

Why it occurs

Invalid landing page URL

If you are not able to create the link in your dashboard, it will result in this error message.

Name already exists

If the link you created is a duplicate of a preexisting one, it returns this error message.

Vanity URL domain cannot be changed

If you try to edit the text before the /, it returns this error message.

The link you clicked on is malformed. Contact the editor of the originating page.

If you click on the link that was already created, it returns this error message.

The link you clicked on has expired. We apologize for any inconvenience.

If you click on the link that was already created, it returns this error message.

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