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Add Product Catalogs as a Brand

When adding a retail product catalog, there are three steps you need to complete to do this successfully. Follow the three steps below:

Step 1: Check program ad settings

Before adding product catalogs to your program, you can double-check that product catalogs are enabled in your Ad Settings. Partners will not be able to view your product catalogs unless this setting is enabled.

  1. From the left navigation bar, select ellipsis-v-solid.svg [Menu] → Settings.

  2. On the right, under General, select Ad Settings.

  3. In the Ad Types section, under Product Catalogs, ensure that check-square-solid__2_.svg [Checked box] Enable product catalogs for this program is checked.

  4. Select Save.

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Step 2: Add a catalog

  1. From the left navigation bar, select engage-icon__v69b8313.svg Engage → Content → Products → Product Catalogs.

  2. In the upper-right corner, select Create Product CatalogRetail.

  3. Enter a unique Product Catalog Name — this will be searchable by your partners who have access to this product catalog.

  4. Optionally, add Labels that partners can use to search for this product catalog.

  5. Optionally, upload a PDF document with Catalog Instructions so partners understand how to navigate your product catalog.

  6. Choose 1of 4 methods to upload your catalog by selecting the dot-circle-regular.svg [Radio Button].

    1. Select the Format of your product catalog from the options.

    2. Enter the Upload File Name for the product catalog with its file extension (e.g., data_feed.xml). The name you enter here must match the name of the file you upload.

    3. Specify the Language and Currency of the catalog.

    4. Select Create.

    5. Select your catalog from your computer using the upload files button.

      • Your selected file must be smaller than 1Gb in size or the upload will not process.

    6. Select Done.

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    Important: The name of the file you upload must exactly match the name you set on the Product Catalog Settings screen.

  7. From the angle-down-solid.svg [Drop-down menu] choose the Language and Currency in which the catalog will be displayed for partners.

  8. Use the fields and arrows to select Service Areas for geo-targeting.

    • Your Available areas are the service areas targeted by your program. You can change this in your program settings as follows:

    Manage available service areas
    1. From the left navigation menu, select ellipsis-v-solid.svg [Menu] → Settings.

    2. Under General, select Manage Programs.

    3. Select the ID of program for which you want to adjust Service Area settings.

    4. Under Program Information, navigate to Service Areas.

    5. Use the angle-down-solid.svg [Drop-down menu] and check-square-solid__2_.svg [Checked boxes] to select or deselect service areas as needed.

    6. Once you're done, select Save.

  9. Optionally, set up mobile fallback.

    Configure mobile fallback

    You can set up mobile fallback on your product catalogs. This option allows you to send traffic to your mobile apps, which allows partners to use generic ads for a single app across many platforms.

    1. In the left navigation select engage-icon__v69b8313.svg [Engage]Content → Products → Product Catalogs.

    2. Select Create Product Catalog or alternatively find an existing product catalog and select caret-down-solid.svg [Actions] → Edit.

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    3. In the Mobile App Fallback section, select toggle-on-solid.svg [Toggle on] Reroute mobile traffic from this ad if impact.com didn't detect that your app is already installed.

    4. From the angle-down-solid.svg [Drop-down menu] options under Android and iOS, select a fallback option for each platform. This selection will then be populated with the URL to download your app.

      • impact.com will automatically detect the device type of the consumer and direct them to the appropriate app store to download your app once mobile fallback is set up.

    5. Select Save.

  10. Optionally, set up advanced settings.

    Advanced settings

    Advanced settings allow you to restrict your product catalog to specific partners and specify their download options.

    • Select Allow access to only specific Partners to restrict access to this product catalog. Enter the partner account names into the search field, and use the check-square-solid__2_.svg [Checked box] to select partners that should have access.

    • Enable which Partner Download Options you want to make available to your partners for this catalog. Options you can enable include FTP, API, or Partner Portal Browser Download.

  11. Select Create to create the product catalog entry and move on to the upload screen (for direct uploads).

    • Otherwise, if not adding your catalog via Direct Upload, you'll return to the Product Catalogs screen and continue the process below.

Step 3: Make catalogs available to partners

Once you've added the catalog and fixed any errors, you can make the catalog available for use by your partners and ensure your products feature in the product marketplace. Making your products available on the Product Marketplace could result in more incoming program applications. Consider creating workflows to automate your program application processing.

  1. From the Product Catalogs screen, find the catalog you just added.

  2. Under Actions, select angle-down-solid.svg [Drop-down menu] → Make Available for Use for the catalog you just added.

    Note: The products’ landing page domain needs to be added as a deep-linkable domain in the Allow Partners to deep link to specific pages on my site section of your tracking settings for direct product links to work.

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