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Set up an Action Event Data Feed as a Partner

Set up an action data feed

  1. From the left navigation bar, select [Feeds] → Data Feeds.

  2. Next to Daily Action Feed, select [Edit].

  3. Toggle on [Toggle] Enable data feed.

  4. Set the Frequency in which you want FTP files generated.

    • Each file will only include events that happened since the last time a data feed file was generated. So, for example, if you decide to set the frequency to Hourly, only events that occurred within each last hour will be included.

    • Refer to the table below to see when each selection would generate a file. All times are should in UTC format.

      Frequency Option

      Generation Times


      Every day, every hour since the last run time.

      Every 2 hours

      Every day, every 2 hours since the last run time.

      Every 4 hours

      Every day, every 4 hours since the last run time.

      Every 8 hours

      Every day, every 8 hours since the last run time.

      Twice daily

      Every day at 06:00:00Z and 18:00:00Z.


      Every day at 02:00:00Z.


      The first day of each month at 03:00:00Z.

  5. Select the Data Format. You have the following options:

    • XML: Human- and machine-readable markup text

    • TAB: Plain text, tab-spaced values

    • PIPE: Plain text, pipe-separated ( | ) values

    • CSV: Plain text, comma-separated values

  6. Pick the file's Delivery Method.

    • See the What are my options for getting the data feed file? section above for more information.

  7. Select Save.

If you selected FTP in Step 6, the username and password you'll need to access the FTP server that holds your data feed file will appear.


The Restart your feed option does not reset your feed setup. This option should only be used if you are receiving support from and you are instructed to select the Reset button.

File data fields

Each data feed will always include all of the fields marked Always Present in File found in the linked spreadsheet below, but not all fields will always be present. Fields marked Present when new data is available will not appear in the file if no new data is available for a given line item.

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