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Set Advanced Settings: Third Party Gateway URLs and Click Tracking

Advanced: Third-Party Gateway URL

To view your Third-Party Gateway URL and its Query String Parameters follow these steps:

  1. From the left navigation menu, select [Menu] → Settings.

  2. In the Program column (right), find Tracking, and select Gateway.

  3. Select Show Advanced Settings [Drop-down menu] at the bottom of the form.

  4. Select [edit] to the right of the Third Party Gateway URL field.

  5. [Toggle on] the Send all traffic through a third-party gateway URL section for further details as seen below.

Note

Before modifying advanced settings, impact.com recommends you contact support or reach out to your CSM.

If you want to route traffic through a third-party URL, you can configure what the URL will be, along with any query string parameters you want attached. If you use a third-party tracking system, you can use this feature to record click data in that system. The available query string parameters include all of the parameters listed above for Tracking Templates, as well as the gwlurl parameter, which specifies the landing page that the user will be redirected to, populated by the {gwlurl} token.

Advanced: Click Tracking Settings

To view and modify Click Tracking Settings, follow these steps:

  1. From the left navigation menu, select [Menu] → Settings.

  2. In the Program column (right), find Tracking, and select Gateway.

  3. Select Show Advanced Settings at the bottom of the form.

  4. Select [edit] to the right of the Click Tracking Settings.

  5. [Toggle on] the Customize click tracking settings section for further details as seen below.

Note

Before modifying advanced settings, impact.com recommends you contact support or reach out to your CSM.

Here, you can modify the click tracking window duration. The default is the IAB standard 30-minute rolling window, meaning each new click (associated with the same ClickId) will keep the click tracking session active.

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