# impact.com AI Features Explained

At impact.com, we're pioneering the future of the partnership economy. Our suite of AI-powered tools is designed to help you build more profitable partnerships, all while upholding the highest standards of trust and privacy. This page serves as your central hub for exploring our AI capabilities.

<table><thead><tr><th width="144.90887451171875">Feature</th><th>Summary</th></tr></thead><tbody><tr><td><a href="https://app.gitbook.com/s/wMLlMoFBtKJa8ptd3zaw/what-would-you-like-to-learn-about/platform-features/ask-impact/ask-impact-tips-and-tricks"><em>ask impact</em> for Brands</a></td><td>Your AI-powered assistant. Ask questions in natural language to get instant insights, reports, and partnership recommendations.</td></tr><tr><td><a href="https://app.gitbook.com/s/wMLlMoFBtKJa8ptd3zaw/what-would-you-like-to-learn-about/platform-features/ask-impact/how-to-enable-and-disable-ask-impact">Enable &#x26; disable <em>ask impact</em> for Brands</a></td><td>Administrators have the power to activate or deactivate <em>ask impact</em> for everyone on their account.</td></tr><tr><td><a href="https://app.gitbook.com/s/b2rE79d9UhOKZQLgzSqx/what-would-you-like-to-learn-about/platform-features/ask-impact/how-to-enable-and-disable-ask-impact">Enable &#x26; disable <em>ask impact</em> for Partners</a></td><td>Partner administrators have the ability to enable or disable <em>ask impact</em> for everyone on their account.</td></tr><tr><td><a href="https://app.gitbook.com/s/wMLlMoFBtKJa8ptd3zaw/what-would-you-like-to-learn-about/creator-program/working-with-creators/social-listening/sentiment-analysis-for-creator-explained">Sentiment Analysis</a></td><td>The <em>Sentiment Analysis</em> feature helps you understand the feeling behind what creators post about your brand, products, and campaigns. It shows you whether the online conversation is positive or negative.</td></tr><tr><td><a href="https://app.gitbook.com/s/wMLlMoFBtKJa8ptd3zaw/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights/ai-search-visibility/ai-search-visibility-faq">AI Search Visibility FAQ</a></td><td><em>AI Search Visibility</em> (powered by Evertune) measures how frequently and prominently a brand appears within AI-generated search results (e.g., ChatGPT, Gemini).</td></tr><tr><td><a href="https://app.gitbook.com/s/wMLlMoFBtKJa8ptd3zaw/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/newsletters/using-impact-ai-in-your-newsletter">Use <em>impact ai</em> in your newsletter</a></td><td>Use <em>impact ai</em> in your newsletter to automatically write and send personalized emails to your partners.</td></tr><tr><td><a href="marketplace-search-explained">Marketplace Search</a></td><td><em>Marketplace Search</em> uses Natural Language Processing (NLP) to understand the <em>intent</em> behind a search, rather than just matching keywords.</td></tr></tbody></table>

impact.com uses AI responsibly with protections that exceed legal requirements for enhanced privacy, accountability, and transparency. We are guided by [Google's AI Principles](https://ai.google/principles/) with human oversight at every step.