Help Center

| Submit or View Help Requests | Developer Docs |

View desktop instructions
View mobile app instructions
Partner Size Rating Criteria

Partner size ratings are determined by using external sources and impact.com data. These factors interact with each other and reflect each partner’s individual business in different ways. Creator tiers scale against social followings or subscriptions. Refer to Creator Tier Scale to learn how creator tiers are defined.

63d7be494bb5c.png

How is impact.com data used?

For partners who have been active on impact.com, the partner size will reflect daily aggregations of recent partner activity:

  • Amount of actions/sales driven and payouts earned

    • The internal impact.com rating is affected by payouts per program and total programs.

  • Number of productive partnerships and the amount of activity

How are external sources used?

For partners who provide one or more valid media properties, the partner size will reflect data queried on a monthly basis from external sources to determine partner size:

  • Corporate Entities: Estimated annual revenue and employee count

  • Web Domains: Monthly website traffic

  • Influencer Accounts: Audience size across all platforms

  • Apps: Downloads and ratings

Partner size scale

These rating numbers act as guidelines to estimate the partner size.

Size

Followers

Site Visits

App Downloads

Annual corporate revenue

Annual impact.com payouts/program

Extra Small

50

100

200

$1,000

$50

Small

3,000

5,000

10,000

$1 million

$1,000

Medium

100,000

250,000

500,000

$50 million

$10,000

Large

5 million

10 million

20 million

$500 million

$500,000

Extra Large

250 million

500 million

1 billion

$5 billion

$5 million

Creator tier scale

Size

Followers/Subscribers

Nano creator

< 15,000

Micro creator

15,000 - 75,000

Mid-level creator

75,000 - 250,000

Macro creator

250,000 - 1 million

Mega creator

1 million +

Did you find it helpful? Yes No

Send feedback
Sorry we couldn't be helpful. Help us improve this article with your feedback.