Step 6: View Your Campaign's Performance

When you've completed all the steps to get your campaign up and running, you can view various performance metrics via the following reports:

• Performance by Campaign Report

• Performance by Creator Report

• Performance by Post Report

• Performance by Social Platform Report

Refer to Creator Reports Overview to get a breakdown of how metrics are aggregated.

Best practices when reviewing your campaign’s performance

• When analyzing performance, consider which tier of creators performed the best, which types of content and platforms were the most effective, and which content themes proved the most engaging.

• Analyze one variable (messaging, social platform, content format, etc.) at a time, then analyze performance by creator segments to uncover what truly drives results. Use these learnings to pinpoint what works best and refine future campaigns with data-driven precision.