Performance by Social Platform Report

The Performance by Social Platform report shows you a wide range of tracking data broken down according to each social platform. Here, you can find KPIs such as likes, engagements, and more.

Manage the report

1. From the left navigation bar, select [Engage] → Reports → Performance → by Social Platform.

2. Below Performance by Social Platform, you can filter for the data you want to view. Select [Search] when you have the filters in place that you want.

   • View the Filter reference for more information.

   • You can use the icons at the top-right of the page to pin, schedule, download the report (in PDF, Excel, or CSV format), or retrieve via API.

Filter reference

Filter	Description
Date Range	Filter data by when it was created. You can also compare two periods of time against each other. You can query a maximum of 366 days of data. However, you can still perform Year-over-Year reporting by selecting [Unchecked box] compare to {Previous year}. If you want to query more than 366 days of data, you will need to create multiple reports.
Creator	Select 1, multiple, or all creator(s) for which you want to see data.
Campaign	Select 1, multiple, or all Creator campaigns for which you want to see data.
Social Platform	Select 1, multiple, or all social platform(s) for which you want to see data.
Group	Select 1, multiple, or all partner group(s) for which you want to see data.

Show: Add data from a selection of choices. These data points will get added to the table report under the graph after you select [Search].

Data points explained

Data point	Description
Campaign	The name of the campaign associated with the social platform.
Creator	The name of the creator who posted to the specific social platform.
EMV Lifetime	The earned media value (EMV) for the social platform.

1. Customize the report view and choose between viewing the trend graph, data table, or comparison graph.

Trend graph

The trend graph enables you to filter your report according to the core group of metrics that drives the highest value. This view provides the selected metric’s daily trends over a specific date range.

1. Select the drop-down in the upper-right corner, then, choose a specific metric.

2. Alternate between the line, bar, and treemap views by selecting the view icon.

Data table

Comparison graph