Set Up YouTube BrandConnect for Your Creator Campaign

The YouTube BrandConnect integration provides access to performance data on your creators’ videos without the need for creators to connect their YouTube accounts to impact.com. This feature allows you to gain insight and better manage your creators’ YouTube deliverables. To get started, you must provide your YouTube channel ID or handle. The method for this depends on whether you’re creating a new campaign or editing an existing one.

Enable BrandConnect for a new campaign

1. Create a new creator campaign.

2. When adding tasks, add a YouTube task type, and enter your YouTube channel ID or handle.

3. Publish your campaign.

   • A unique campaign code will now be available for any creators you hire.

   • This code will only be visible to your creators.

Enable BrandConnect for an existing campaign

Important: If you have already hired creators for this campaign, a campaign code cannot be generated. This is true even if you hire new creators or add a new YouTube task.

1. From the left navigation bar, select [Engage] → Campaign Manager → Creator.

2. Hover over your chosen campaign, then select Manage Campaign.

3. In the upper right corner, select [More] → Edit.

4. Navigate to the Brief screen and add a YouTube task to your campaign.

5. Enter your YouTube channel ID or handle, and Save your campaign.

   • You can also enter your channel ID when a creator proposes a YouTube task during the negotiation phase.