> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/other/included-creator-and-advocate-features/compare-included-and-premium-features.md).

# Compare Included & Premium Features

Every eligible Performance subscription includes 1 Creator and 1 Advocate program with specified features included at no extra cost. You can unlock further features and higher limits with paid Premium. Use the tables below to compare which features are available to you with each option.

{% hint style="info" %}
**Get started:** Follow the steps for your edition in [Get Started with Included Creator & Advocate Features](/other/included-creator-and-advocate-features/get-started-with-included-creator-and-advocate-features.md).
{% endhint %}

## Creator feature list 

With Creator Premium, you unlock features like unlimited creator discovery and invites, sentiment analysis, and creator storefronts.

<details>

<summary>Discovery &#x26; search</summary>

| Feature                                                                                                                                                    | Included features option | Creator Premium option          |
| ---------------------------------------------------------------------------------------------------------------------------------------------------------- | ------------------------ | ------------------------------- |
| Opt-in network invites                                                                                                                                     | 500 per month            | Unlimited                       |
| [Live creator search invites](/brand/what-would-you-like-to-learn-about/platform-features/find-partners-and-creators/find-creators-with-creator-search.md) | 500 per month            | Unlimited                       |
| [Extended search](/brand/what-would-you-like-to-learn-about/performance-program/recruiting-partners/extended-search.md)                                    | 10 results               | Unlimited                       |
| [Curated partner lists](/brand/what-would-you-like-to-learn-about/platform-features/find-partners-and-creators/look-for-specific-types-of-partners.md)     | Available                | Available                       |
| [AI-powered recommendations](/other/reference-documentation/impact.com-ai-features-explained.md)                                                           | Available                | Advanced                        |
| [Social listening](/brand/what-would-you-like-to-learn-about/platform-features/find-partners-and-creators/social-listening.md)                             | Available                | Available, plus keyword alerts  |
| [Audience demographics & filters](/brand/what-would-you-like-to-learn-about/creator-program/recruit-creators.md)                                           | Available                | Available with advanced filters |

</details>

<details>

<summary>Recruitment</summary>

<table><thead><tr><th>Feature</th><th data-type="checkbox">Included features option</th><th data-type="checkbox">Creator Premium option</th></tr></thead><tbody><tr><td><a href="/brand/what-would-you-like-to-learn-about/performance-program/recruiting-partners/prospective-partners.md">Prospect CRM</a></td><td>true</td><td>true</td></tr><tr><td><a href="/partner/what-would-you-like-to-learn-about/platform-features/tracking/tracking-links/create-and-manage-links/chrome-extension.md">Browser extension</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/emails/connect-your-personal-email-to-your-impactcom-account.md">Email integration</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/platform-features/prospect-import-for-brands.md">Prospect import</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/surveys.md">Surveys</a> &#x26; <a href="/brand/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/surveys/create-custom-fields-for-surveys.md">custom fields</a></td><td>false</td><td>true</td></tr></tbody></table>

</details>

<details>

<summary>Creator CRM &#x26; engagement</summary>

<table><thead><tr><th>Feature</th><th data-type="checkbox">Included features option</th><th data-type="checkbox">Creator Premium option</th></tr></thead><tbody><tr><td><a href="/brand/what-would-you-like-to-learn-about/creator-program/working-with-creators/manage-your-creators.md">Partner CRM</a>*</td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/messaging/send-a-message-to-a-partner.md">In-app messaging</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/performance-program/recruiting-partners/customize-the-partner-sign-up-page.md">Branded partner sign-up page</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/newsletters.md">Newsletter</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/email-workflows.md">Workflows &#x26; automation</a>*</td><td>true</td><td>true</td></tr></tbody></table>

\*These features have more advanced capabilities available with Creator Premium.

</details>

<details>

<summary>Campaign management</summary>

<table><thead><tr><th>Feature</th><th data-type="checkbox">Included features option</th><th data-type="checkbox">Creator Premium option</th></tr></thead><tbody><tr><td><a href="/brand/what-would-you-like-to-learn-about/creator-program/recruit-creators/customize-a-creators-statement-of-work.md">Customized statements of work</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/creator-program/creator-campaigns-for-brands/rename-and-review-creator-campaign-tasks.md">Content approvals</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/creator-program/working-with-creators/manage-and-view-your-hired-creators-content.md">Centralized Content Repository</a>*</td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/creator-program/creator-campaigns-for-brands/content-rights-for-creator-campaigns-explained.md">Usage rights management</a>*</td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/creator-program/creator-reports/creator-wrap-report.md">Wrap report</a>*</td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/platform-features/find-partners-and-creators/social-listening/sentiment-analysis-for-creator-explained.md">Sentiment analysis</a></td><td>false</td><td>true</td></tr><tr><td><a href="/other/included-creator-and-advocate-features.md">Multi-program support</a></td><td>false</td><td>true</td></tr></tbody></table>

\*These features have more advanced capabilities available with Creator Premium.

</details>

<details>

<summary>Commerce &#x26; affiliate</summary>

<table><thead><tr><th>Feature</th><th data-type="checkbox">Included features option</th><th data-type="checkbox">Creator Premium option</th></tr></thead><tbody><tr><td><a href="/brand/what-would-you-like-to-learn-about/platform-features/finance/add-funds-to-your-funding-account.md">Commissions</a>, <a href="/brand/what-would-you-like-to-learn-about/creator-program/creator-campaigns-for-brands/configure-a-creator-campaign.md#compensation-methods-reference">flat fees</a> &#x26; <a href="/brand/what-would-you-like-to-learn-about/creator-program/creator-campaigns-for-brands/configure-product-gifting-for-your-creator-campaign.md">product gifting</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/platform-features/promo-codes.md">Promo &#x26; discount code management</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/creator-program/working-with-creators/creator-storefronts-for-brands.md">Creator storefronts</a></td><td>false</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/creator-program/working-with-creators/amplify-your-creator-ads/boost-ads-with-meta-amplification-for-brands.md">Amplification</a></td><td>true</td><td>true</td></tr></tbody></table>

</details>

<details>

<summary>Payments &#x26; payouts</summary>

<table><thead><tr><th>Feature</th><th width="206" data-type="checkbox">Included features option</th><th data-type="checkbox">Creator Premium option</th></tr></thead><tbody><tr><td><a href="/brand/what-would-you-like-to-learn-about/creator-program/creator-campaigns-for-brands/manage-creator-campaign-payments.md">Global creator payouts</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/platform-features/contracts-and-template-terms/template-terms/payout-adjustments/payout-modifications-explained.md">Multiple payout methods</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/platform-features/finance/tax-faq-for-brands.md">Tax document handling</a></td><td>true</td><td>true</td></tr></tbody></table>

</details>

<details>

<summary>Analytics &#x26; attribution</summary>

<table><thead><tr><th>Feature</th><th data-type="checkbox">Included features option</th><th data-type="checkbox">Creator Premium option</th></tr></thead><tbody><tr><td><a href="/brand/what-would-you-like-to-learn-about/platform-features/multi-program-reports/performance-reports-for-brands.md">Performance reports</a> (90+ built in)</td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/creator-program/creator-reports/tune-your-emv-settings.md">EMV reporting</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/platform-features/multi-program-reports/data-lab-custom-reports/data-lab-introduction.md">Data Lab custom report builder</a>*</td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/platform-features/cross-channel-performance-insights/optimize-reports/contribution-report.md">Full-funnel attribution</a></td><td>true</td><td>true</td></tr></tbody></table>

\*This feature has more advanced capabilities available with Creator Premium.

</details>

<details>

<summary>Brand safety &#x26; fraud</summary>

<table><thead><tr><th>Feature</th><th data-type="checkbox">Included features option</th><th>Creator Premium option</th></tr></thead><tbody><tr><td><a href="/brand/what-would-you-like-to-learn-about/platform-features/protect-and-monitor-your-performance-program.md">Fraud detection &#x26; compliance</a></td><td>true</td><td>Advanced multi-touch</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/platform-features/protect-and-monitor-your-performance-program/social-monitoring.md">Social monitoring</a></td><td>false</td><td>3 keyword alerts</td></tr></tbody></table>

</details>

<details>

<summary>Integrations</summary>

<table><thead><tr><th>Feature</th><th data-type="checkbox">Included features option</th><th data-type="checkbox">Creator Premium option</th></tr></thead><tbody><tr><td><a href="/brand/what-would-you-like-to-learn-about/account-administration/program-settings/connect-social-accounts/connect-your-social-accounts-as-a-brand.md">Social platforms</a></td><td>true</td><td>true</td></tr><tr><td><a href="https://integrations.impact.com/integration-guides/for-brands/plugin-integrations/e-commerce">Ecommerce</a></td><td>true</td><td>true</td></tr><tr><td><a href="https://integrations.impact.com/integration-guides/for-brands">ESP &#x26; CRM</a></td><td>true</td><td>true</td></tr></tbody></table>

</details>

<details>

<summary>Expert guidance</summary>

<table><thead><tr><th>Feature</th><th data-type="checkbox">Included features option</th><th>Creator Premium option</th></tr></thead><tbody><tr><td><a href="/other/reference-documentation/get-help-and-support.md">Customer success &#x26; consulting</a></td><td>true</td><td>Creator launch, plus 2 hours of consulting per week</td></tr></tbody></table>

</details>

## Advocate feature list

With Advocate Premium, you unlock features like advanced program logic, dedicated program strategy support, and non-cash reward options like gift cards or brand-specific credits.&#x20;

<details>

<summary>Program management</summary>

<table><thead><tr><th>Feature</th><th data-type="checkbox">Included features option</th><th data-type="checkbox">Advocate Premium option</th></tr></thead><tbody><tr><td><a href="/other/included-creator-and-advocate-features.md">Multi-program support</a></td><td>false</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/getting-started-with-advocate/configure-your-advocate-program.md">Program setup</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/getting-started-with-advocate/advocate-program-rules-explained.md">Program rules</a></td><td>true</td><td>true</td></tr><tr><td>Multi-objective programs</td><td>false</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/getting-started-with-advocate/advocate-program-rules-explained.md#add-advanced-settings-optional">Advanced program logic</a></td><td>false</td><td>true</td></tr><tr><td>Tiered programs</td><td>false</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/protect-your-advocate-program.md">Fraud prevention</a></td><td>true</td><td>true</td></tr></tbody></table>

</details>

<details>

<summary>Partner &#x26; customer engagement</summary>

<table><thead><tr><th>Feature</th><th data-type="checkbox">Included features option</th><th data-type="checkbox">Advocate Premium option</th></tr></thead><tbody><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/manage-advocate-participant-experiences/introduction-to-participant-experiences.md">Fully customizable widgets &#x26; editors</a></td><td>false</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/manage-advocate-participant-experiences/assign-vanity-share-links-or-referral-codes.md">Vanity links</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/manage-advocate-participant-experiences/leaderboards-explained.md">Leaderboards</a></td><td>false</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/manage-advocate-participant-experiences/microsite-experiences/customize-and-map-your-microsite-registration-form.md">Forms</a></td><td>false</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/manage-advocate-participants/manage-advocate-user-segments.md">User segments</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/manage-advocate-participants/custom-and-calculated-fields/custom-fields-for-advocate-explained.md">Custom fields</a></td><td>false</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/manage-advocate-participants/custom-and-calculated-fields/calculated-fields-explained.md">Calculated fields</a></td><td>false</td><td>true</td></tr><tr><td><a href="https://integrations.impact.com/integration-guides/for-brands/advocate/advocate-plugin-integration/klaviyo-for-advocate">Klaviyo integration</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/getting-started-with-advocate/import-your-referral-program-data.md">Import from competitor platforms</a></td><td>true</td><td>true</td></tr></tbody></table>

</details>

<details>

<summary>Rewards &#x26; incentives</summary>

<table><thead><tr><th>Feature</th><th data-type="checkbox">Included features option</th><th data-type="checkbox">Advocate Premium option</th></tr></thead><tbody><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/advocate-rewards/reward-exchange-explained.md">Reward exchange</a></td><td>false</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/advocate-rewards/pay-with-cash.md">Cash rewards</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/advocate-rewards.md">Non-cash rewards</a></td><td>false</td><td>true</td></tr><tr><td><a href="https://help.impact.com/brand/what-would-you-like-to-learn-about/advocate-program/advocate-rewards/view-advocate-reward-catalog">Reward catalog</a></td><td>false</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/advocate-rewards/create-a-reward-unit.md">Reward units</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/advocate-rewards/reward-feed-explained.md">Reward feed</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/advocate-rewards/set-up-a-fuel-tank-reward.md#code-manager">Reward code manager</a></td><td>true</td><td>true</td></tr></tbody></table>

</details>

<details>

<summary>Participants &#x26; discovery</summary>

<table><thead><tr><th>Feature</th><th data-type="checkbox">Included features option</th><th data-type="checkbox">Advocate Premium option</th></tr></thead><tbody><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/manage-advocate-participants.md">Participants</a>*</td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/manage-advocate-participants/referrals-and-events.md">Events</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/advocate-program-settings/manage-advocate-event-sharing.md">Event sharing with Performance &#x26; Creator programs</a></td><td>true</td><td>true</td></tr></tbody></table>

\*Your participant limit with the *Included* option is 100,000.

</details>

<details>

<summary>Analytics &#x26; reporting</summary>

<table><thead><tr><th>Feature</th><th data-type="checkbox">Included features option</th><th data-type="checkbox">Advocate Premium option</th></tr></thead><tbody><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/advocate-reporting-and-analytics/advocate-program-analytics-explained.md">Program analytics</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/advocate-reporting-and-analytics/advocate-analytics-overview-explained.md">Analytics overview</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/advocate-reporting-and-analytics/view-and-manage-your-referrals-feed.md">Referral feed</a></td><td>true</td><td>true</td></tr><tr><td><a href="/brand/what-would-you-like-to-learn-about/advocate-program/manage-advocate-participants/import-advocate-participants-in-bulk.md">Imports, exports</a> &#x26; <a href="/brand/what-would-you-like-to-learn-about/advocate-program/advocate-reporting-and-analytics/run-an-advocate-program-report.md">custom reports</a></td><td>true</td><td>true</td></tr></tbody></table>

</details>

<details>

<summary>Expert guidance</summary>

| Feature                                                                   | Included features option | Advocate Premium option                                                          |
| ------------------------------------------------------------------------- | ------------------------ | -------------------------------------------------------------------------------- |
| [Expert guidance](/other/reference-documentation/get-help-and-support.md) | Technical support        | Multi-language & currency flexibility, strategic services, and technical support |

</details>


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