> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/partner/zh/nin-xiang-liao-jie-shen-me/seller-partnerships/amazon-seller-partnerships/amazon-seller-reporting-for-partners/amazon-seller-reporting-explained-for-partners.md).
# 面向合作伙伴的 Amazon 卖家报表说明
作为 Amazon Seller 计划中的合作伙伴，除了 Amazon Seller 专属报告外，你还可以访问 impact.com 的标准绩效报告系列。与包含汇总指标和洞察的绩效报告不同，Amazon Seller 报告包含直接来自 Amazon 的原始数据。
这些报告可帮助你识别哪些产品和合作伙伴在推动结果，从而微调你的推广策略并最大化你的影响力。
## Amazon Seller 报告有何不同
查看 Amazon Seller 报告时，请注意以下事项：
* 点击流量只有在记录到前 10 次客户点击后才会显示。
* 只有在记录到 10 次客户点击且你带来第一笔销售后，转化才会显示。
* 转化和流量数据显示前可能会有最长 2 天的延迟。
* 其他跟踪参数（如附加到跟踪链接上的 sharedIDs）必须遵循 [特定的格式规则](/partner/zh/nin-xiang-liao-jie-shen-me/seller-partnerships/amazon-seller-partnerships/amazon-sub-affiliate-tracking/track-your-sub-affiliate-traffic-as-a-seller-partner.md).
## 访问你的 Amazon Seller 报告
1. 在顶部导航栏中，选择 **报告 →** [**更多报告**](https://app.impact.com/secure/mediapartner/fr/all_reports.ihtml).
2. 在 *类别* 筛选器旁边的搜索栏中，选择 **绩效**.
* 你应该会看到以下报告：
| 报告 | 说明 |
| --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ------------------------------------------------------------ |
| [Seller — 按计划划分的绩效](/partner/zh/nin-xiang-liao-jie-shen-me/seller-partnerships/amazon-seller-partnerships/amazon-seller-reporting-for-partners/seller-performance-by-program-for-partners.md) | 此报告可显示你的 Amazon Seller 计划表现，并包含点击、商品详情页浏览、加入购物车、商品购买和销售额等指标。 |
| [Seller — 按商品划分的绩效](/partner/zh/nin-xiang-liao-jie-shen-me/seller-partnerships/amazon-seller-partnerships/amazon-seller-reporting-for-partners/seller-performance-by-product-for-partners.md) | 此报告可显示单个商品的表现，并提供每个商品的展示次数、点击、商品销售额和转化率等详细数据。 |
* 若要将你的 Amazon Seller 报告固定到顶部导航栏以便快速访问，请将鼠标悬停在该行上并选择 **固定**.
* 打开报告后，你可以使用右上角的图标来  **\[安排]** 按特定频率发送该报告，  **\[下载]** 将其下载为 PDF、Excel 或 CSV 格式，或者  **\[导出]** 通过 API 导出。
---
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