> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/partner/zh/ni-xiang-liao-jie-shen-me/seller-partnerships/amazon-seller-partnerships/amazon-seller-reporting-for-partners/amazon-seller-reporting-explained-for-partners.md).
# 面向合作伙伴的 Amazon 卖家报表说明
作为 Amazon Seller 项目的合作伙伴，除了 Amazon Seller 专属报告外，你还可以访问 impact.com 的标准绩效报告范围。与包含汇总指标和洞察的绩效报告不同，你的 Amazon Seller 报告包含直接来自 Amazon 的原始数据。
这些报告可帮助你识别哪些产品和合作伙伴正在推动结果，从而你可以优化推广策略并最大化你的影响力。
## Amazon Seller 报告有何不同
查看 Amazon Seller 报告时，请牢记以下注意事项：
* 点击流量仅在记录到前 10 次客户点击后才会显示。
* 转化仅在你带来首笔销售后才会显示。
* 转化和流量数据可能最多会延迟 2 天才显示。
* 附加跟踪参数（例如附加到跟踪链接的 sharedIDs）必须遵循 [特定的格式规则](/partner/zh/ni-xiang-liao-jie-shen-me/seller-partnerships/amazon-seller-partnerships/amazon-sub-affiliate-tracking/track-your-sub-affiliate-traffic-as-a-seller-partner.md).
## 访问你的 Amazon Seller 报告
1. 在顶部导航栏中，选择 **报告 →** [**更多报告**](https://app.impact.com/secure/mediapartner/fr/all_reports.ihtml).
2. 从 *类别* 在搜索栏旁边的筛选器中，选择 **绩效**.
* 你应该会看到以下报告：
| 报告 | 说明 |
| ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------ | ------------------------------------------------------------ |
| [Seller — 按计划的表现](/partner/zh/ni-xiang-liao-jie-shen-me/seller-partnerships/amazon-seller-partnerships/amazon-seller-reporting-for-partners/seller-performance-by-program-for-partners.md) | 此报告显示你的 Amazon Seller 项目的表现，并包含点击、商品详情页浏览、加入购物车、商品购买和销售额等指标。 |
| [Seller — 按产品的表现](/partner/zh/ni-xiang-liao-jie-shen-me/seller-partnerships/amazon-seller-partnerships/amazon-seller-reporting-for-partners/seller-performance-by-product-for-partners.md) | 此报告显示各个单品的表现，并按产品提供展示、点击、商品销售和转化率等详细数据。 |
* 若要将你的 Amazon Seller 报告固定到顶部导航栏以便快速访问，请将鼠标悬停在该行上并选择 **固定**.
* 打开报告后，你可以使用右上角的图标来  **\[计划]** 让报告按特定频率发送，  **\[下载]** 将其导出为 PDF、Excel 或 CSV 格式，或  **\[导出]** 通过 API 获取。
---
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