> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/partner/zh/ni-xiang-liao-jie-shen-me/platform-features/trackonomics/trackonomics-reports/overview-by-country-report.md).

# 按国家概览报告

{% hint style="success" %}
**升级**：使用 Trackonomics Essentials 可免费使用此功能。若要访问它以及一整套助您发展项目的额外工具， [激活 Trackonomics Essentials](https://impact.com/trackonomics-essentials/) 即可。
{% endhint %}

此报告可按特定国家/地区汇总您的绩效数据。

1. 在顶部导航菜单中，选择 **Trackonomics →** [**按国家/地区概览**](https://app.impact.com/secure/mediapartner/report/report.ihtml?handle=trackonomics_performance_by_country).

如果您的项目使用多种货币，您可以在右上角设置货币。您还可以选择 ![](https://1152657667-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fb2rE79d9UhOKZQLgzSqx%2Fuploads%2Fgit-blob-5a85ab28098ee50ab9b071bbdbbffa24d4fab327%2Fdfc9e3774c247872fad291a1838ba2a1d55d0007aae4628c1932e8e5a21fbf7a.svg?alt=media) **\[下载]** 以 PDF 或 CSV 格式下载报告，或 ![](https://1152657667-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fb2rE79d9UhOKZQLgzSqx%2Fuploads%2Fgit-blob-5e962e68a3cf6c87d7ade712b204bae70f02fe42%2F07666ee42fc00c5eb99a6545e1f573505a3888c370d4751169eab2b06d01158c.svg?alt=media) **\[电子邮件]** 通过电子邮件发送报告。按日期范围筛选可让您查看特定时间段内的数据。

## 报告数据部分

![](https://1152657667-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fb2rE79d9UhOKZQLgzSqx%2Fuploads%2Fgit-blob-9a2918091e35ea60a7f1f19d050cb987bbd2817c%2F1922dac8d47e439091b1bdc22fdd361c98c8efc54201915a40ea936cda288008.svg?alt=media) 此功能仅适用于 Trackonomics 附加组件。请联系 [支持](mailto:trackonomics.support@impact.com) 以获取更多信息。

报告中呈现了两组数据：

{% tabs %}
{% tab title="交互式绩效图表" %}
此部分包含一张图表和一个交互式指标显示。

1. **主要趋势图：** 该面积图展示了您所选日期范围内单个指标的趋势。所显示的指标由 *指标选择按钮* 控制，这些按钮位于图表正下方。
2. **指标选择按钮：** 这些按钮（例如， *净佣金*, *点击*, *净销售额*）可让您快速更改显示在 *主要趋势图* 中的数据，从而立即查看该指标的表现概览。

<div data-with-frame="true"><figure><img src="https://1152657667-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fb2rE79d9UhOKZQLgzSqx%2Fuploads%2Fgit-blob-15843492e8774be746d50335c329542fc9c08273%2Ff2386b192c5b440f7bf26dd3bf78d1bf17cb8d7d259fd034c8e2578d25c8041a.png?alt=media" alt=""><figcaption></figcaption></figure></div>

通过选择 ![](https://1152657667-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fb2rE79d9UhOKZQLgzSqx%2Fuploads%2Fgit-blob-5a85ab28098ee50ab9b071bbdbbffa24d4fab327%2Fdfc9e3774c247872fad291a1838ba2a1d55d0007aae4628c1932e8e5a21fbf7a.svg?alt=media) **\[下载]** 右上角的
{% endtab %}

{% tab title="数据表" %}
这组数据以表格形式呈现，涵盖用户执行跟踪操作所在的特定国家/地区相关数据。通过选择 ![](https://1152657667-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fb2rE79d9UhOKZQLgzSqx%2Fuploads%2Fgit-blob-5a85ab28098ee50ab9b071bbdbbffa24d4fab327%2Fdfc9e3774c247872fad291a1838ba2a1d55d0007aae4628c1932e8e5a21fbf7a.svg?alt=media) **\[下载]** 右上角的该数据表可供下载。这些数据点包括：

<div data-with-frame="true"><figure><img src="https://1152657667-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fb2rE79d9UhOKZQLgzSqx%2Fuploads%2Fgit-blob-d948972c17a43b83d6acad5cf4d4e859075c4428%2Fcce178d089d9b4b3f7046f07c9cbe11c6288dfc09dd8ad7ab434eae5577900d5.jpg?alt=media" alt=""><figcaption></figcaption></figure></div>
{% endtab %}
{% endtabs %}

<details>

<summary>数据点参考表</summary>

<table><thead><tr><th width="199.6328125">数据点</th><th>描述</th></tr></thead><tbody><tr><td>国家/地区</td><td>根据每个跟踪操作提供的地理数据，每个事件（例如转化、销售、点击）发生所在的国家/地区。</td></tr><tr><td>总佣金</td><td>在任何扣除或验证之前，归属于您的所有操作（销售、线索、安装等）的佣金总额。该总额包含所有转化，不论审批状态如何（例如待处理、已批准、已撤销）。</td></tr><tr><td>佣金 - 毛额</td><td>所有有效操作（仅已批准的转化）的佣金总额，在扣除任何调整或合作伙伴费用之前。该金额反映的是在没有撤销或追回的情况下您本可获得的收入。</td></tr><tr><td>净佣金</td><td>在操作验证（例如取消订单）、撤销（例如退货或欺诈）、调整以及合作伙伴或平台费用之后，您应得的最终佣金。该金额即实际支付给您的金额。</td></tr><tr><td>净销售额</td><td>已验证并获批准且未取消或退款的销售数量（例如产品购买）。此指标可用于衡量绩效质量和转化情况。</td></tr><tr><td>净线索</td><td>在移除重复、垃圾信息或无效条目后生成的有效线索数量（例如表单完成、试用注册）。此指标反映实际的合格线索量。</td></tr><tr><td>点击</td><td>通过经由 impact.com 跟踪的联盟链接产生的点击次数（推荐流量）。点击可以包括独立点击和重复点击，有助于衡量流量规模和链接参与度。</td></tr><tr><td>每次点击收益（EPC）</td><td>EPC 显示通过跟踪链接带来的每次点击可为您带来多少收入。通过一段时间内的测量，这有助于比较不同活动或内容的表现。</td></tr><tr><td>转化率（CR）</td><td>导致成功且有效转化（销售或线索）的点击百分比。这是衡量流量转化为操作效果的关键指标。</td></tr></tbody></table>

</details>


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