# Track Your Sub-Affiliate Traffic as an Amazon Seller Partner If you work with sub-affiliate partners, it’s important to set up your tracking links to better understand where your traffic is coming from. This helps you ensure your sub-affiliates are properly credited for the conversions they drive. ## What’s different with sub-affiliates If you rely on a sub-affiliate network to promote your tracking links, you’ll need to use impact.com’s `SharedID` parameter. Adding this parameter to the end of each link ensures that every conversion driven by your sub-affiliates appears in your impact.com reporting with the corresponding `SharedID` — giving you full visibility into the partners and platforms that influenced each Amazon purchase. In Amazon Seller partnerships, avoid using `SubID` parameters in your tracking links. Doing so may prevent you from getting credit for conversions. Only the `SharedID` parameter is supported. {% stepper %} {% step %} ### Step 1: Generate a tracking link For detailed steps on generating Amazon Seller tracking links in-app or via API, refer to [Create Tracking Links for Seller Programs](/partner/what-would-you-like-to-learn-about/seller-partnerships/amazon-seller-partnerships/create-tracking-links-for-seller-programs.md). {% hint style="info" %} **Tip:** For higher conversion rates, use Amazon product detail pages as your link destinations. These pages typically perform 20–30% better, and you’ll still get credit if the customer buys a different product from the same brand. {% endhint %} {% endstep %} {% step %} ### Step 2: Add the SharedID The following tracking link methods *automatically* add a `SharedID` when you populate the relevant field: * Dashboard widget * Chrome extension * Assets screen To add a `SharedID` *manually* via one of the other methods, attach this string to the end of your link before sharing it with sub-affiliates: `?SharedID=` {% hint style="info" %} **Example:** {% endhint %} {% hint style="warning" %} **Important:** Per Amazon’s guidelines, avoid using `SharedID` values tied to individual users or single clicks. Overly unique values—such as those based on user IDs or very small audiences—can violate consumer privacy and hurt attribution. {% endhint %} {% endstep %} {% step %} ### Step 3: View reporting data Once your sub-affiliates start driving conversions, you can view the data to see which sub-affiliate is responsible for each conversion. Amazon requires each link with a `SharedID` to receive at least 10 clicks before the data appears in your impact.com reporting. #### **View report in-app** 1. From the top navigation bar, select **Reports → More Reports**. 2. From the *Category* filter next to the search bar, select **Performance**. 3. Select [**Seller - Performance by Program**](https://app.impact.com/secure/mediapartner/report/viewReport.report?handle=seller_perf_by_program). 4. Below the report heading, set the **Aggregate Level** filter to `aa_creative_id` instead of the default `aa_adgroup_id`. * This will display the `SharedID` values in the *Creative ID* column. * For a full breakdown of the report, see the help article [Seller - Performance by Program for Partners](/partner/what-would-you-like-to-learn-about/seller-partnerships/amazon-seller-partnerships/amazon-seller-reporting-for-partners/seller-performance-by-program-for-partners.md).
#### **Export SharedId data via API** 1. Use impact.com’s API to [Export a report](https://integrations.impact.com/impact-publisher/reference/export-reports). 2. In your cURL request, add the following parameter: ```programlisting https://api.impact.com/Mediapartners//ReportExport/seller_perf_by_program ?AGGREGATE_LEVEL=aa_creative_id&START_DATE=2025-05-27&END_DATE=2025-06-10 ``` * This groups the report data by `creative_id`, which contains the `SharedID`. 3. Run the export request and locate the `JobID` in the response. ```programlisting QUEUED /Mediapartners/IRExampleToken1234567890abcde/Jobs/ab12cd34-ef56-7890-ab12-cd34ef567890 /Mediapartners/IRExampleToken1234567890abcde/Jobs/ab12cd34-ef56-7890-ab12-cd34ef567890/Download /Mediapartners/IRExampleToken1234567890abcde/Jobs/ab12cd34-ef56-7890-ab12-cd34ef567890/Replay ``` 4. Use the `JobID` to [Download the Job Result](https://integrations.impact.com/impact-publisher/reference/download-a-job). 5. Open the downloaded file to access your reporting data, including the `creative_id` and `SharedID` values. * The creative\_id follows this standard format: `ir_(LandingPage+partnerID)_s_`

Example: ir_54321abc9f8d7e6c5b4a3_s_NoahLottYT

6. You can now use your preferred tools (e.g., Excel, Python, Google Sheets, etc.) to extract the `SharedID` from each string. {% endstep %} {% endstepper %} --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://help.impact.com/partner/what-would-you-like-to-learn-about/seller-partnerships/amazon-seller-partnerships/amazon-sub-affiliate-tracking/track-your-sub-affiliate-traffic-as-a-seller-partner.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.