Manage Your Links from the Destinations Screen

Note: This functionality is in beta. Contact your CSM or our support team if you'd like to test this feature.

The Destinations screen is your centralized hub for the links you promote on impact.com. The Destinations screen shows you which brand, products, categories, and key landing pages drive traffic and translate into clicks, actions, and revenue. This makes it easier to understand what works, and encourages promotion of the right brands and products.

Manage the Destinations screen

1. From the top navigation bar, select Links.
2. Under the screen title, filter for the data you want to view. Refer to the Filter reference below for more information.
3. Optionally, change how you visually want to view your data on the screen:

   • Select the Sort Order [Drop-down menu] to rank data by specific metrics (e.g., Brand, Clicks, Actions, Earnings, Your Earnings Rate, or Your Earnings Per Click).
   • Select [Columns] to add or remove columns from the screen.
   • Select [Grid View] to view your data as visual cards.
   • Select [List View] to switch the layout to a structured table layout for quick data scanning.
4. Select Manage Vanity Links in the upper-right corner of the screen to access the Vanity URLs report to see how landing pages map to vanity links.
5. You can generate a tracked link for any destination directly from this screen.

   • To create a link for a specific destination, hover over its row and select Create Link.
   • To start a new link from scratch, select Create Link in the upper-right corner of the screen.

Filter reference

Filter	Description
Date	Select the date selector to choose a date range for which you want to view data.
Brands	From the [Drop-down menu], select the brands for which you want to view data. Alternatively, use the search bar to search for a specific brand.
Status	From the [Drop-down menu], select the status for which you want to view data: Active: The destination landing page is reachable with no issues. Broken: The destination landing page is unreachable, either because the URL has changed, the product no longer exists, or the product is out of stock.

Understand your Destinations

Each row in the Destinations table represents a destination. A destination is a brand or product page you are sending traffic to, rather than an individual link. Reporting at the destination level gives you a complete picture of what's driving results, even across multiple links that point to the same page. See the Column reference below for more information on the data displayed in the table.

Column reference

Column	Description
Destination	The landing page of the link.
Brand	The brand associated with the link.
Status	Shows whether the link is active or broken.
Clicks	Shows the number of clicks on the specific link.
Actions	Shows the number of tracked conversions from that specific link.
Earnings	Shows the total amount of earnings from that link.
Your Earnings Rate	Displays your earnings rate for that destination as a percentage.
Your Earnings Per Click	Displays the amount of earnings per click on that specific destination.

Optimize your promotional strategy

To evaluate which specific URLs are driving the highest returns, hover over any destination and select View Performance to open a comprehensive analytics slide-out that covers your destination details, performance indicators, and traffic trends.

Select a date range for which you want to view your performance. This will filter all performance data by a specific date range in the charts and tables below.

Destination overview

• Destination name and site description: The product name and site description of the destination. The URL of the website is listed directly below this.
• Select Explore Products to access additional top performing products from the brand. Search for products you may want to promote.
• Select Get Link to generate deep links for tracking.
• Below the linked destination, you'll find the brand's logo and name. If you have joined that brand's program, a verification badge will also be displayed.
• Your Earnings Rate displays your commission percentage that you earn on actions that have converted into revenue.

Performance indicators

There are four performance indicator cards that provide a high-level snapshot of your performance for the selected date range:

• Clicks: The total number of times users clicked on the destination
• Actions: The number of successful conversions
• Total Sales Amount: The total revenue generated from the destination
• Earnings: Your total earnings made from the destination

Each card displays a percentage and a directional arrow to show your period-over-period growth or decline against the baseline figure.

Trend graph

This graph shows the relation between clicks and actions over time. Hover your cursor over the graph to see specific numbers of clicks versus actions for a specific date.

Note: The graph is called Performance Over Time when viewing the performance slide-out for a page.

Traffic sources

This chart provides a visual breakdown of where your traffic is coming from, with the center number showing you total views across all platforms.

Performance by country

This section breaks down performance by country-specific data. Refer to the table below for more information.

Column	Description
Country	Displays the specific country the data is associated with.
Clicks	The total number of link clicks.
Action Earnings	The amount of compensation you received for driving the traffic that resulted in conversions for a country/region.
Sale Amount	This is the total amount of sales you have generated for your partnered brand from link clicks in a specific country/region.
Earnings Per Item	The earnings per product associated with a particular country/region.
Your Earnings Rate	The percentage of the sale amount paid to you for an action.

Vanity links

This section provides a breakdown of individual tracking links to this destination. If multiple links point to the same destination, the page automatically aggregates your data into a single view. Refer to the table below for more information.

Column	Description
Links	The link associated with the performance.
Clicks	The number of clicks on the link.
Actions	The number of successful conversions from the link.
Sale Amount	The total amount of sales from the link.
Action Earnings	The total that you’ve earned from actions resulting from the link.