# Performance by Vanity Link The *Performance by Vanity Link* report shows you detailed tracking data for each vanity link. KPIs like actions, clicks, and earnings can be found here. #### Access the report 1. From the top navigation bar, select **Reports** → **More Reports**. 2. Enter *vanity link* into the search bar, then select **Performance by Vanity Link**. * You can also pin the report to the Reports ![](/files/8sWL7hpIpupIhTbAluAU) **\[Drop-down menu]** by selecting **Add to Reports Dropdown** in the *Actions* column. 3. Below *Performance by Vanity Link*, you can filter for the data you want to view. Select ![](/files/UtRJFdjmzq4JXmuHsnuw) **\[Search]** when you have the filters in place that you want. * View the *Filter reference* table below for more information. 4. Customize the report to view data in the trend graph, grid view, or comparison graph. {% tabs %} {% tab title="Trend graph" %} The trend graph enables you to select a metric from a core group that drives the highest value. This view provides the selected metric’s daily trends over a specific date range. 1. Select the drop-down in the upper-right corner, then, choose a specific metric. 2. Alternate between the ![](/files/WEKTuwPpeiNWWD30WoiI) **\[Line]**, ![](/files/PXsedLJqZWZvVm5TTUuW) **\[Bar]**, and ![](/files/cvuytxLANE1xzMwlyvVl) **\[Treemap]** views by selecting the view icon. {% endtab %} {% tab title="Grid view" %} Below the trend graph is the grid view. The grid view provides different data points displayed in a column view. This view provides a detailed set of comparable numbers over the selected date range. {% hint style="info" %} **Tip:** Refer to the *Performance data reference table* for more information on each metric. {% endhint %} {% endtab %} {% tab title="Comparison graph" %} The comparison graph compares the vanity links of selected rows in the data table based on the metric selected in the trend graph. This graph will show a daily trend of the selected ads over the selected date range. {% hint style="info" %} **Tip:** Refer to the *Performance data reference table* for more information on each metric. {% endhint %} 1. Select the specific metric from the drop-down in the trend graph. 2. Select the empty checkbox next to the row in the data table for the metrics you want to compare. * Each selected checkbox will be displayed in a specific color that will reflect in the trend graph. 3. Select **Graph rows** to compare the selected rows. 4. Select **Clear compare** to clear the trend view. {% endtab %} {% endtabs %}
Filter reference | Filter | Description | | ----------- | ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | | Date Range |

Filter data by when the metrics were created. You can also compare two periods of time against each other.

You can pull a maximum of 366 days of data. However, you can still perform Year-over-Year reporting by selecting [Unchecked box] \[Unchecked box] compare to {Previous year}.

If you want to pull more than 366 days of data, you will need to create multiple reports.

| | Brand | Filter by one or more brands, or select **All**. | | Link Status | Filter by the link status, whether **Active,** **Archived** or **All**. | | Currency | Filter by the preferred earnings currency associated with the vanity link. | | Show |

Add data from a selection of data points. These data points will be added to the grid view after you select [Search] \[Search].


Data points

|
Performance data reference table | Data point | Description | | -------------- | ------------------------------------------------------------------------------------------------------------------------------- | | Program | The program with which the vanity link is associated. | | Vanity Link | The URL of the vanity link. | | Created Date | The date on which the vanity link was created. | | Archived | A value of 0 in this field means the vanity link is still active, while a value of 1 shows the vanity link has been archived. | | Clicks | The total number of link clicks that took your audience to the brand's landing page. | | Actions | The total number of conversions (sales, app installs, etc.) tracked per vanity link. This number excludes any reversed actions. | | Total Earnings | Total earnings are the sum of your action earnings, CPC, and flat fee compensation. | | Sale Amount | The total sale amounts for your posts per vanity link during the chosen months. |
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