Performance by Vanity Link

The Performance by Vanity Link report shows you detailed tracking data for each vanity link. KPIs like actions, clicks, and earnings can be found here.

Access the report

1. From the top navigation bar, select Reports → More Reports.

2. Enter vanity link into the search bar, then select Performance by Vanity Link.

   • You can also pin the report to the Reports [Drop-down menu] by selecting Add to Reports Dropdown in the Actions column.

3. Below Performance by Vanity Link, you can filter for the data you want to view. Select [Search] when you have the filters in place that you want.

   • View the Filter reference table below for more information.

4. Customize the report to view data in the trend graph, grid view, or comparison graph.

Trend graph

The trend graph enables you to select a metric from a core group that drives the highest value. This view provides the selected metric’s daily trends over a specific date range.

1. Select the drop-down in the upper-right corner, then, choose a specific metric.

2. Alternate between the [Line], [Bar], and [Treemap] views by selecting the view icon.

Grid view

Comparison graph

Filter reference

Filter	Description
Date Range	Filter data by when the metrics were created. You can also compare two periods of time against each other. You can pull a maximum of 366 days of data. However, you can still perform Year-over-Year reporting by selecting [Unchecked box] compare to {Previous year}. If you want to pull more than 366 days of data, you will need to create multiple reports.
Brand	Filter by one or more brands, or select All.
Link Status	Filter by the link status, whether Active, Archived or All.
Currency	Filter by the preferred earnings currency associated with the vanity link.
Show	Add data from a selection of data points. These data points will be added to the grid view after you select [Search]. Data points Tracking Link: Show the full tracking link. Last Updated: The date and time the vanity link was last updated. Valid From: The earliest date from which the vanity link is valid. Valid To: The latest date until which the vanity link is valid.

Performance data reference table

Data point	Description
Program	The program with which the vanity link is associated.
Vanity Link	The URL of the vanity link.
Created Date	The date on which the vanity link was created.
Archived	A value of 0 in this field means the vanity link is still active, while a value of 1 shows the vanity link has been archived.
Clicks	The total number of link clicks that took your audience to the brand's landing page.
Actions	The total number of conversions (sales, app installs, etc.) tracked per vanity link. This number excludes any reversed actions.
Total Earnings	Total earnings are the sum of your action earnings, CPC, and flat fee compensation.
Sale Amount	The total sale amounts for your posts per vanity link during the chosen months.