# Receive Conversion Updates as a Partner

Conversion updates provide up-to-date information on an [action event lifecycle](https://help.impact.com/partner/what-would-you-like-to-learn-about/platform-features/action-management/event-notifications-and-postbacks/action-life-cycle-event-notification-faqs). If you want to receive real-time notifications about conversions you drove, you can set up event notifications. There are two methods in which you as a partner can receive conversion updates.

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{% tab title="Postbacks" %}
If you want to receive real-time notifications whenever actions you drive are reported, modified, or reversed, you can set up Postbacks:

* [Set Up action Lifecycle Postbacks](https://help.impact.com/partner/what-would-you-like-to-learn-about/platform-features/action-management/event-notifications-and-postbacks/set-up-action-lifecycle-postbacks)

Read more about [Postbacks](https://help.impact.com/partner/what-would-you-like-to-learn-about/platform-features/action-management/event-notifications-and-postbacks/introduction-to-postbacks-for-partners) or visit our [Action Lifecycle Event Notifications FAQs](https://help.impact.com/partner/what-would-you-like-to-learn-about/platform-features/action-management/event-notifications-and-postbacks/action-life-cycle-event-notification-faqs) for further information on this method.
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{% tab title="Data Feeds" %}
Data Feeds are automated, scheduled files that can report information about actions you drove, and are sent via FTP or email. To enable Data Feeds:

* [Set up an Action Event Data Feed as a Partner](https://help.impact.com/partner/what-would-you-like-to-learn-about/platform-features/action-management/data-feeds/set-up-an-action-event-data-feed-as-a-partner)

Read more about [Data Feeds](https://help.impact.com/partner/what-would-you-like-to-learn-about/platform-features/action-management/data-feeds/introduction-to-data-feeds-for-partners).
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