# Performance by Brand Report for the Mobile App
The *Performance by Brand* report lists brands for which you've driven leads and conversions over a specified period of time.
#### Manage the report
1. From the navigation bar at the bottom of your screen, select  **\[Reports]**.
2. In the *Reports* section, select **Performance by Brand**.
3. In the upper-right corner, select the date  **\[Drop-down menu]** to select the date range of your performance data.
4. In the upper-right corner, select  **\[Filter]** to filter for the data you want to view.
* View the *Filter reference table* below for more information.
Filter reference table
| Filter | Description |
| ------- | ------------------------------------------------------------------------------------------------------------------------------------------ |
| Sort By | Sort brand names by alphabetical order. |
| Brands | Filter for performance data associated with specific brands by selecting the relevant  **\[Check boxes]**. |
5. View a breakdown of your performance data. Select the  **\[Expand]** next to a brand to open a detailed view of performance metrics.
* Refer to the *Report data column reference* for more information.
Report data column reference
| Metric | Description |
| --------------- | ---------------------------------------------------------------------------------------------------------------- |
| Impressions | The number of times your ad content was displayed for a user to see. |
| Clicks | The number of times users followed your ad links to the brand's landing page. |
| Actions | The number of conversions you drove, excluding any reversed by the brand. |
| Sale Amount | The total value of revenue you generated for the brand. |
| Action Earnings | The amount of commission paid to you for the actions you drove. |
| Other Earnings | Any additional costs paid to you, resulting from performance bonuses, make-good fees, or placement fee payments. |
| Total Earnings | The sum of your *Action Cost,* *Click Cost*, and *Other Cost*. |
| EPC | The average amount of commission earned per click driven. |
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