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Understanding impact.com's Invoicing Methods

impact.com supports two different invoicing methods: invoicing via an impact.com entity and direct invoicing. If you're under the invoicing via an impact.com entity method, your billing relationship is with impact.com instead of directly with your brands or partners.

impact.com primarily operates under a direct invoicing method, so you, as a brand, can form direct contractual relationships with your partners.

However, in some countries (such as those in Europe, Australia, New Zealand, and Southeast Asia), impact.com uses the invoicing via an impact.com entity invoicing method. Under this method, there is an invoicing relationship with impact.com rather than directly with each of your partners.

Invoicing via an impact.com entity

As of July 1, 2025, brands contracted with one of the following impact.com entities have been moved to the invoicing via an impact.com entity invoicing method:

When using this method, the relevant impact.com entity acts as the counterparty for all partner payments. You will continue to receive invoices for costs based on transaction due dates. These invoices are generated monthly and grouped within your Statement of Invoices (SOI). Because all invoices in the SOI come from the same counterparty, any applicable indirect taxes (such as VAT or GST) will be applied consistently across all costs.

What isn't changing under the impact.com entity invoicing method?

You will continue to fund your impact.com account and partners will still receive their payments after your funding accounts are properly funded.

Tax/VAT under the impact.com entity invoicing method

Since you are invoiced directly from the applicable impact.com entity for all partner payments, consistent indirect tax treatment will apply to all such costs. Indirect tax will be calculated based on the applicable tax rules in your region that apply to you and the impact.com entity.

Direct invoicing method

Brands not contracted with the specific impact.com entities mentioned above will continue to operate under the direct invoicing method. Under this method, impact.com provides a platform through which you can form direct contractual relationships with your partners. You can purchase traffic (in the form of referrals, conversions, leads, and clicks) directly from your partners. The primary regions that will remain under this method include:

  • North America — United States of America, Canada, Mexico.

  • Latin America

  • Greater China

  • Other parts of Asia, e.g., Japan

The funding process and in-platform contracting workflow follow a standardized process. The difference is that partners located in the regions under the invoicing via an impact.com entity invoicing method will issue invoices through the relevant impact.com entity. The invoice will include a detailed partner breakdown, providing the same level of visibility as before, and these invoices (from impact.com entities) will be included in your Statement of Invoices (SOI).

Tax/VAT under the direct invoicing method

There are no changes to how the tax obligations are calculated. However, indirect tax may still apply, if both you and the invoicing counterparty are registered for indirect tax in the same jurisdiction.

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