The campaign manager enables you to invite new creators to your campaign or filter through, reach out, and pay active creators. You can also pause campaign applications restricting new creators from applying.
impact.com allows you to accept a creator either to a specific creator campaign or to your overall program. To better understand the possible scenarios when recruiting creators or processing creator applications, see Recruit Creators.
See the scenarios below to better understand what happens when a creator joins your creator campaign, and where to find the creator in each scenario.
If a creator applies to your creator campaign from the marketplace while already joined to the associated program, you can locate and manage their application as follows:
From the left navigation bar, select
[Engage] → Campaign Manager → Creator.Hover over the campaign for which you want to manage applications and select Manage Campaign.
Under the top navigation bar, select the Applied filter. From here you can manage your campaign applications.
Alternatively, if you invite the creator to your campaign via the marketplace and they accept, they'll be automatically approved to your program and the campaign they were invited to, and you can locate them in either of the following areas:
If a creator applies to your creator campaign from the marketplace without first joining your associated program, impact.com registers this as a double application to both the campaign and the program, and the applications will appear in both the Campaign Manager and Applications screens:
To approve the application for the program only, accept the application under
[Engage] → Partners → Applications.Refer to Review Partners & Creator Applications for further guidance.
To approve both applications simultaneously, hire the creator from the Campaign Manager as follows:
From the left navigation bar, select
[Engage] → Campaign Manager → Creator.Hover over the campaign for which you want to manage applications and select Manage Campaign.
Under the top navigation bar, select the Applied filter. From here you can manage your campaign applications.
Refer to the remainder of this help article for further guidance.
Alternatively, if you invite the creator to your campaign via the marketplace and they accept, they'll be approved automatically to both the campaign and the program. You can then locate them under
[Engage] → Partners → Creators.
If you invite a creator via a campaign Invite link, you are essentially inviting them to both the creator campaign and your associated program. If the creator signs up via the link, they will be approved automatically for your program (if they aren't already joined). You can then manually approve their campaign application as follows:
From the left navigation bar, select
[Engage] → Campaign Manager → Creator.Hover over the campaign for which you want to manage applications and select Manage Campaign.
Under the top navigation bar, select the Applied filter. From here you can manage your campaign applications.
If a creator applies as a partner to your associated program, you can locate and manage their application under
[Engage] → Partners → Applications. This is true whether they apply via the Discover marketplace or a template term sign-up link.Alternatively, if you invite the creator directly to your associated program from the marketplace and they accept, they'll be approved automatically for the program. You can locate them under
[Engage] → Partners → Applications, in the Processed tab. See Review Partner Applications for more guidance.
From the left navigation bar, select Campaign Manager → Creator.
On the Campaign Manager screen, select the Active tab to view all your currently active campaigns.
Each campaign provides a summary of the most important insights, like who applied, your budget spent, and more.
Hover over the campaign you want to manage and select Manage Campaign.
On your selected campaign's screen, select Applicants.
Refer to Filter applicants to easily filter through all your applicants.
Select the applicant's name for quick access to their creator profile.
Status | Description |
|---|---|
Applied | All the creators that applied to a campaign. |
Invited | All creators you invited to participate in a campaign. |
In Negotiation | All creators that are actively negotiating their Statement of Work. |
In Review | Creators who applied that you are reviewing. |
Hired | Creators actively working on a campaign.
Refer to Manage Creator Campaign Payments for more information on paying creators. |
Alternates | All applicants who might be hired at a later stage, e.g., if a hired creator opts out. |
Rejected | All the rejected applicants. |
To sort columns in ascending or descending order, select
[Sort].To remove or add columns to the table, select
[Columns].
Column name | Description |
|---|---|
Name | The creator's account name. |
Application Message | The message sent by the creator with their application. |
Properties | The creator's media properties. Select a social media icon to view their page. |
Followers | The creator's total number of followers across all of their connected social media platforms. |
Location | Where the creator is based. |
Age | The creator's age. |
Relationship Status | The creator's relationship status. |
Gender | The creator's gender. |
Ethnicity | The creator's ethnicity. |
Household Income | The creator's disclosed household income. |
Pronouns | The creator's preferred pronouns. |
Parental Status | The creator's parental status. |
Hired Campaigns | The total amount of campaigns the creator has worked on. |
Groups | Specific groups to which the creator is assigned. |
Instagram Followers | The number of followers the creator has on Instagram. |
TikTok Followers | The number of followers the creator has on TikTok. |
YouTube Subscribers | The number of subscribers the creator has on YouTube. |
Facebook Followers | The number of followers the creator has on Facebook. |
Twitch Followers | The number of followers the creator has on Twitch. |
Pinterest Followers | The number of followers the creator has on Pinterest. |
When you invite new creators to a campaign, you can include the campaign's default statement of work (SOW), or you can customize the SOW to tailor compensation, task assignments, usage rights, and more.
Within an active campaign, select Invite Creators in the upper-right corner.
Add creators to the campaign using one of the following methods:
Groups: Invite creator groups to apply to this campaign.
Partners: Invite individual creators to apply to this campaign.
Email addresses: Enter the creator's email address to invite them via email.
Invite the creator groups, or individuals using one of the following methods:
Send invite: Invite the creators to the campaign's default SOW.
Invite with custom proposal: Customize the campaign's default SOW to fit specific creators' profiles currently active in the marketplace. You specified the SOW when you created the campaign.
Copy Invite Link: Copy the campaign's invitation containing either the default or custom SOW.
When you pause campaign applications, new creators won't be able to apply to a campaign during the paused period. Pausing applications is useful when you receive an influx of applications and need time to review them.
Only the following creators can still proceed with their applications when a campaign is paused:
Creators who have been invited can still accept or negotiate campaign invites.
Creators who have already applied or are in negotiation can view and edit their proposals.
Creators who have already applied or are in negotiation can still be hired if a campaign is paused.
From the Campaign Manager screen, hover over the campaign for which you want to pause applications, then select Manage Campaign.
In the upper-right corner, select
[More] → Pause New Applications.You'll see a
[Pause] icon next to your campaign name.You can repeat the steps and select Resume New Applications if you want to continue receiving new applications.
