> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/brand/zh/what-would-you-like-to-learn-about/technical-integration-guides/track-cashback-and-loyalty-traffic-with-shopify.md).

# 使用 Shopify 跟踪返现和忠诚度流量

作为使用 impact.com 的 Shopify 插件的品牌，请确保您的返现和忠诚度合作伙伴已正确设置，以便充分受益于我们插件的 [同意管理更新](/brand/zh/what-would-you-like-to-learn-about/technical-integration-guides/shopify-plugin-consent-management-explained.md)。正确设置这些合作伙伴后，即使客户跳过您的隐私/Cookie 弹窗，您也能可靠地跟踪其流量，因为他们已通过参与返现和忠诚度推荐而提供了同意。

您有 2 种选项，可确保您的返现和忠诚度流量被可靠跟踪：

* **品牌主导选项** — 通过让您自行实施所需更新，而无需依赖合作伙伴进行任何更改，从而为您提供更多控制。
* **合作伙伴主导选项** — 此选项仅适用于已批准的合作伙伴，且通常需要他们额外投入工作。

#### 品牌主导选项：配置动态落地页 URL

首先，更新您的 impact.com [网关设置](/brand/zh/what-would-you-like-to-learn-about/account-administration/program-settings/tracking-settings/configure-gateway-tracking-settings.md)，然后分配一个 [自定义跟踪值](/brand/zh/what-would-you-like-to-learn-about/platform-features/tracking/set-up-tracking/assign-custom-tracking-values-to-partners.md) 给您的返现/忠诚度合作伙伴。完成后，每当您从这些合作伙伴处获得流量时，impact.com 都会在您的落地页 URL 中追加所需参数。

**第 1 步：更新您的网关设置**

1. 从顶部导航栏中，选择 ![](https://1186853034-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FwMLlMoFBtKJa8ptd3zaw%2Fuploads%2F210dEQa93qyQgoJDkieL%2FUser%20profile.svg?alt=media\&token=f84c5b17-fae4-4a30-990a-9de5e57a150b) **\[用户资料] → 设置**.
2. 在右侧列中，向下滚动到 *跟踪* 部分并选择 **Gateway**.
3. 在下方 *Program Tracking Template*, ![](https://1186853034-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FwMLlMoFBtKJa8ptd3zaw%2Fuploads%2Fgit-blob-6282f271b7521383385339243690b303086736d9%2F3b5a585dd2895bdf1c30d1236c72ba590dddd18717863b27074c8d313d05ae20.svg?alt=media) **\[添加]** 新的一行。
4. 回车 `im_rewards` 在 *名称* 字段，然后 `{mp_value1}` 在 *值* 字段中。
   * 或者，如果您已经在使用 `{mp_value1}` 字段用于其他用途，请使用 `{mp_value2}` 或 `{mp_value3}`.
5. **保存** 您的更改。

**第 2 步：分配自定义跟踪值**

{% hint style="info" %}
**提示：** 如果您有大量返现和忠诚度合作伙伴，您可以 [批量编辑](/brand/zh/what-would-you-like-to-learn-about/platform-features/tracking/set-up-tracking/assign-custom-tracking-values-to-partners.md#bulk-edit-partner-custom-values-0-1) 批量修改其自定义值，而无需按照此流程操作。
{% endhint %}

1. 从左侧导航菜单中，选择 ![](https://1186853034-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FwMLlMoFBtKJa8ptd3zaw%2Fuploads%2Fgit-blob-230534471fef5f40808e921e41ee44e4a06ded03%2Fe6cb9548999afdc1ed3ce4942e4cb5b45b5cecbd323267aac2a7cd1915fccc09.svg?alt=media) **\[Engage] → Partners → Partners**.
2. 将鼠标悬停在相关合作伙伴上，然后在该行末尾选择 ![](https://1186853034-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FwMLlMoFBtKJa8ptd3zaw%2Fuploads%2FMLtRUwWz0pujlfmYWOgg%2FMoreVN.svg?alt=media\&token=03a3c355-a347-4207-baf7-c44fadf6d080) **\[更多] → 跟踪 → 自定义值**.
   * 如果您的返现和忠诚度合作伙伴属于自己的 [合作伙伴组](/brand/zh/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/partner-groups/create-and-manage-partner-groups.md)，请使用 **组名称** 筛选器，可轻松找到他们。
3. 在……上 *编辑合作伙伴自定义值* 屏幕，在 *合作伙伴值 1* 字段中输入 **1**.
   * 如果您已在网关设置中设置了 `{mp_value2}` 或 `{mp_value3}` 查询字符串参数，您仍然需要输入 **1** 作为 *合作伙伴价值*.
4. **保存** 您的更改，然后对所有返现和忠诚度合作伙伴重复此流程。
5. 最后，我们建议您联系您的 CSM 或 [支持](https://app.impact.com/support/portal.ihtml) 以确保一切都针对您的使用场景正确实施。

#### 合作伙伴主导选项：向合作伙伴分享说明

使用此选项时请注意，您的返现和忠诚度合作伙伴需要手动更新其跟踪链接，这会增加人为错误的空间，并需要他们额外投入工作。

{% hint style="warning" %}
**请记住：** 此方法仅适用于目前已获得 impact.com 批准使用此跟踪设置的合作伙伴。如果未获批准的合作伙伴尝试使用此参数，您可能会遇到部分跟踪流失。
{% endhint %}

1. 请通过以下方法之一联系您的返现和忠诚度合作伙伴：
   * **任务** — 使用 impact.com 内置的 [任务](/brand/zh/what-would-you-like-to-learn-about/account-administration/account-settings/manage-tasks.md) 功能来分配一项行动任务。
   * **消息** — 使用 impact.com 内置的 [消息](/brand/zh/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/messaging/send-a-message-to-a-partner.md) 功能轻松联系他们。
   * **商务联系人** — 直接联系合作伙伴的 [商务联系人](/brand/zh/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/partner-management/get-partner-contact-information.md).
2. 请合作伙伴添加 `im_rewards=1` 参数到其跟踪链接中。
   * 请与合作伙伴分享此面向合作伙伴的指南，了解如何向跟踪链接添加动态参数： [将报告信息添加到您的跟踪链接](/partner/zh/ni-xiang-liao-jie-shen-me/platform-features/tracking/tracking-links/create-and-manage-links/add-reporting-information-to-your-tracking-links.md).

{% hint style="info" %}
**示例：** 以下是合作伙伴跟踪链接的示例外观： `https://stark-industries.pxf.io/c/1111/222222/3333?&im_rewards=1`
{% endhint %}


---

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