> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/brand/zh/what-would-you-like-to-learn-about/seller-program/amazon-seller-program/introduction-welcome-to-impact.com/step-3-partner-engagement.md).
# 第 3 步：合作伙伴沟通
## 规划你的外联
规划一系列持续的、以价值为导向的 [外联邮件](/brand/zh/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/email-workflows/create-and-manage-email-workflows.md)。保持简洁，重点突出参与你的计划所能带来的好处，例如更高的佣金率、更长的 Cookie 有效期以及任何绩效奖金。
通过提供签约奖金或临时提高费率来吸引他们，推动初始采用。 [定时条款](/brand/zh/what-would-you-like-to-learn-about/platform-features/contracts-and-template-terms/set-limited-time-payouts-with-scheduled-terms.md) 或 [产品加速](/brand/zh/what-would-you-like-to-learn-about/beta-product-boost/product-boost-campaign-management/create-a-product-boost-campaign.md) 可以帮助你做到这一点。
## 分享相关资讯
让你的合作伙伴及时了解促销活动、产品/功能发布、公司动态等信息非常重要。impact.com 的 [新闻简报](/brand/zh/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/newsletters/introduction-to-newsletters.md) 功能是实现这一点的最简单方式，同时还能提升合作伙伴的参与度和工作效率。
## 教育合作伙伴
使用你的 [*资源*](https://app.impact.com/secure/advertiser/engage/ads/manage-resources-flow.ihtml) 页面来分享 [培训材料和教育素材](/brand/zh/what-would-you-like-to-learn-about/platform-features/ads/requests-from-partners/create-a-resource-to-share-with-partners.md) ，帮助合作伙伴有效推广你的 Amazon 产品并带来销售。链接到你的 *资源* 页面，在你的初始欢迎信息和任何定期新闻简报中。
欢迎分享相关帮助文档，以确保合作伙伴了解如何推广你的产品以及哪些 [最佳实践](https://help.impact.com/partner/what-would-you-like-to-learn-about/seller-partnerships/amazon-seller-partnerships/best-practices-for-seller-partners) 做法能让他们最有可能成功。
---
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