> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/brand/zh/what-would-you-like-to-learn-about/platform-features/promo-codes/promo-codes-overview.md).

# 促销码概览

促销代码是客户在指定字段中输入的唯一值，用于在结账时享受折扣。除了应用折扣之外， *追踪促销代码* 在 impact.com 中包括归因逻辑，可将销售归因于特定合作伙伴或媒体来源。

{% hint style="info" %}
**请记住：** 必须在您的电子商务系统中配置促销代码，客户输入后才能获得折扣。
{% endhint %}

#### 借助促销代码监控做更多事

当您添加 [促销代码监控](/brand/zh/what-would-you-like-to-learn-about/platform-features/protect-and-monitor-your-performance-program/promo-code-monitoring/guide-to-promo-code-monitoring.md) 到您的账户后，impact.com 可以监控您的促销代码是否被滥用，并在您面临风险时通知您。如果您感兴趣，请联系您的 CSM（或 [联系支持](https://app.impact.com/support/portal.ihtml?createTicket=true)）以询问升级事宜。

#### 了解更多...

* [先](/brand/zh/what-would-you-like-to-learn-about/platform-features/promo-codes/enable-promo-code-tracking.md)
* [创建促销代码](/brand/zh/what-would-you-like-to-learn-about/platform-features/promo-codes/create-a-promo-code.md)
* [正则表达式说明](/brand/zh/what-would-you-like-to-learn-about/platform-features/promo-codes/regular-expression/regex-explained.md)
* [批量上传促销代码](/brand/zh/what-would-you-like-to-learn-about/platform-features/promo-codes/bulk-upload-promo-codes.md)
* [使促销代码过期并重新激活](/brand/zh/what-would-you-like-to-learn-about/platform-features/promo-codes/manage-your-promo-codes.md)
* [促销代码常见问题](/brand/zh/what-would-you-like-to-learn-about/platform-features/promo-codes/promo-codes-faq.md)
* [按促销代码划分的表现报告](/brand/zh/what-would-you-like-to-learn-about/platform-features/multi-program-reports/performance-reports-for-brands/performance-by-promo-code-report.md)
* [高级行动列表报告](/brand/zh/what-would-you-like-to-learn-about/platform-features/multi-program-reports/performance-reports-for-brands/advanced-action-listing-report.md)


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter:

```
GET https://help.impact.com/brand/zh/what-would-you-like-to-learn-about/platform-features/promo-codes/promo-codes-overview.md?ask=<question>&goal=<endgoal>
```

`ask` is the immediate question: it should be specific, self-contained, and written in natural language.
`goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal.

The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.
