> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/brand/zh/what-would-you-like-to-learn-about/platform-features/promo-codes/promo-codes-faq.md).

# 促销代码常见问题

本 FAQ 涵盖了在你的 impact.com 项目中使用促销码的常见问题。了解如何管理跟踪、归因以及例外情况，确保促销码与您的合作伙伴设置有效配合。

<details>

<summary>我如何限制某些促销码使其不向我的合作伙伴支付佣金？</summary>

你可以使用 [促销码例外列表](/brand/zh/what-would-you-like-to-learn-about/account-administration/program-settings/exception-lists/create-promo-code-exception-lists.md) 根据与其促成的行为相关的特定/选定促销码，向合作伙伴支付不同费率（包括 $0）。你还可以基于以下内容创建例外列表： [商品类别或 SKU](/brand/zh/what-would-you-like-to-learn-about/account-administration/program-settings/exception-lists/create-category-and-sku-exception-lists.md).

</details>

<details>

<summary>我可以将一个促销码分配给多个合作伙伴吗？</summary>

不可以，促销码只能分配给单个合作伙伴或媒体来源。创建促销码时，你必须选择其将被归因到的特定合作伙伴或媒体来源。其他合作伙伴使用该促销码带来的任何购买都将导致无效转化。

</details>

<details>

<summary>优惠券广告和跟踪促销码有什么区别？</summary>

优惠券广告是简单的文本链接广告，可为你的合作伙伴提供可托管并链接到你的促销活动的内容。另一方面，跟踪促销码包含归因逻辑——这意味着当使用某个代码时，impact.com 会根据点击路径和该代码的设置，将归因分配给合作伙伴，或从合作伙伴处移除归因。优惠券广告在点击方面会回退到你项目的归因逻辑（这很可能要求合作伙伴是最后一次点击）。

</details>

<details>

<summary>促销码区分大小写吗？</summary>

完全匹配类型的促销码不区分大小写。 [正则表达式](/brand/zh/what-would-you-like-to-learn-about/platform-features/promo-codes/regular-expression/regex-explained.md) 不过，促销码区分大小写。

</details>

<details>

<summary>什么是 Regex？</summary>

Regex 是 Regular Expression（正则表达式）的缩写。它是一种用于通过通配符描述某些模式的特殊文本字符串。 [正则表达式](/brand/zh/what-would-you-like-to-learn-about/platform-features/promo-codes/regular-expression/regex-explained.md) 可用于将几十个都以相同前缀开头的代码分配给某个合作伙伴。

{% hint style="info" %}
**示例：** 如果你的所有代码都以 `SUMMER` 开头，但结尾字符不同，你可以使用 Regex 代码进行设置 `^(SUMMER).*` 来捕获任何以 `SUMMER`.
{% endhint %}

</details>

<details>

<summary>如果我使已分配了促销码的合作伙伴合同过期，该代码也会过期吗？</summary>

该代码不会过期，并且仍将分配给该合作伙伴。这意味着，在合作伙伴合同过期后，凡是归因于该代码和该合作伙伴的任何销售都将被报告在 [无效转化报告](/brand/zh/what-would-you-like-to-learn-about/platform-features/multi-program-reports/operations-reports/invalid-conversions-report.md).

</details>

<details>

<summary>为什么我的促销码报告的点击数为零？</summary>

如果你将带有 **始终计佣** 政策的跟踪促销码分配给某个合作伙伴，那么来自该合作伙伴的点击将不再由 impact.com 跟踪，并且你的报告中的点击次数将显示为 0。

</details>

<details>

<summary>为什么我看不到“创建跟踪促销码”选项？</summary>

[你的项目必须先启用促销码跟踪，](/brand/zh/what-would-you-like-to-learn-about/platform-features/promo-codes/enable-promo-code-tracking.md) 该选项才会显示。

<div data-with-frame="true"><figure><img src="https://1186853034-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FwMLlMoFBtKJa8ptd3zaw%2Fuploads%2FEA7DJ5Yk8VxNPY7rjaHF%2FUntitled%20(1200%20x%20800%20px)%20(1000%20x%20400%20px)%20(1).png?alt=media&amp;token=36c5cf7a-c30b-4d47-b0d0-259eb466f0ea" alt=""><figcaption></figcaption></figure></div>

</details>

<details>

<summary>当“促销码跟踪”和“归因组”都处于启用状态时，归因会受到怎样的影响？</summary>

使用促销码跟踪时，你的 [归因组](/brand/zh/what-would-you-like-to-learn-about/platform-features/actions-and-payouts/credit-groups-explained.md) 将优先于 [促销代码跟踪](/brand/zh/what-would-you-like-to-learn-about/platform-features/promo-codes/promo-codes-overview.md) 归因。例如， *标准* 将促销代码设置为的合作伙伴 `始终计佣` 将失去归因，输给 *首选* 采用最后点击归因的合作伙伴。不过，如果两份合作伙伴合同都设置为 *首选*，则促销代码追踪归因获胜。

</details>

<details>

<summary>我如何防止促销码在其他网站上被泄露？</summary>

impact.com 内置了防止促销码泄露的保护功能。如果其他合作伙伴推广了一个未分配给他们的代码，impact.com 会将由此产生的转化标记为无效转化。

此操作会撤销该转化，确保没有合作伙伴因此获得归因或佣金。

</details>


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