> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/brand/zh/what-would-you-like-to-learn-about/platform-features/contracts-and-template-terms/template-terms/payout-adjustments/participation-bonuses-explained.md).

# 参与奖金说明

<a href="https://pxa.impact.com/student/activity/1087833?sid=0c0e3e5c-54c9-4435-9bee-ebcdccb7f292&#x26;sid_i=0?utm_source=app.impact.com&#x26;utm_medium=owned-platform&#x26;utm_content=con-250&#x26;utm_campaign=help-center" class="button primary">参加 PXA 课程</a>

## 什么是参与奖励？

参与奖励可用于确保向任何为转化路径做出贡献的合作伙伴至少给予部分佣金，即使他们最终未获得该转化的佣金。

奖励金额按获胜合作伙伴佣金的百分比计算，而不是按原始销售金额计算，因此它是获胜合作伙伴所获得报酬的一部分，而不是交易总额的一部分。

下图展示了销售金额如何流入获胜合作伙伴的佣金，以及随后如何将参与奖励百分比应用于该佣金，从而生成在参与合作伙伴之间分配的奖励池。

```mermaid
流程图 TD
    A[销售金额<br/>例如 $100] -->|合同佣金率，例如 10%| B[获胜合作伙伴的佣金<br/>例如 $10]
    B -->|参与奖励百分比，例如 10%| C[参与奖励池<br/>$10 的 10% = $1.00]
    B -->|剩余佣金<br/>$10 的 90% = $9.00| D[获胜合作伙伴的最终支付]
    C --> E[在参与合作伙伴之间分配]
```

*图示：10% 的参与奖励是如何根据获胜合作伙伴的佣金，而不是销售金额来计算的。*

## 为参与奖励设置自定义条款

签约加入您项目的合作伙伴必须知道，即使他们没有赢得该转化，只要为转化做出了贡献，仍然可以获得付款。请考虑加入相关细节，例如参与者在为转化做出贡献但未赢得转化时，分配到的百分比。

请参阅帮助文章 [创建自定义和特殊条款](/brand/zh/what-would-you-like-to-learn-about/platform-features/contracts-and-template-terms/contracts/add-custom-terms-to-your-contracts.md) 了解如何创建自定义条款。

## 调整参与奖励的付款

1. 从左侧导航菜单中，选择 ![](https://1186853034-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FwMLlMoFBtKJa8ptd3zaw%2Fuploads%2Fgit-blob-230534471fef5f40808e921e41ee44e4a06ded03%2Fe6cb9548999afdc1ed3ce4942e4cb5b45b5cecbd323267aac2a7cd1915fccc09.svg?alt=media) **\[Engage]** → **合同 →** [**模板条款**](https://app.impact.com/secure/advertiser/engage/contracts/library/view-manage-ios-flow.ihtm).
2. 将鼠标悬停在您想添加参与奖励的模板条款上，然后选择 ![](https://1186853034-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FwMLlMoFBtKJa8ptd3zaw%2Fuploads%2FMLtRUwWz0pujlfmYWOgg%2FMoreVN.svg?alt=media\&token=03a3c355-a347-4207-baf7-c44fadf6d080) **\[更多]** → **修改条款**.
3. 在 *事件类型* 部分，如有必要，查找并启用， *佣金调整*.
4. 创建如下付款调整，然后选择 **添加**:

   `如果 {`[`路径媒体数`](#user-content-fn-1)[^1]`} {大于} {1} 则 {减少} 付款 {你选择的百分比}`

<div data-with-frame="true"><figure><img src="https://1186853034-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FwMLlMoFBtKJa8ptd3zaw%2Fuploads%2F6c0tA2rTPrm86VXr8Qg1%2FScreenshot%202026-04-29%20at%2012.07.29.png?alt=media&amp;token=ec8393ee-3931-4219-952e-ab1f99e1258c" alt=""><figcaption></figcaption></figure></div>

5. 选择 **下一步** 以查看条款。
6. 在查看条款后，选择 **下一步**.
7. 选择修改生效日期，指定合作伙伴是否可在该日期之前开始，并添加任何备注。
8. 选择 **保存**.

每当有多个合作伙伴为一次转化做出贡献时，获胜合作伙伴将按您在以下步骤中选择的百分比减少支付 *第 4 步* 以上。

接下来，您必须运行 [*参与奖金* 举报](/brand/zh/what-would-you-like-to-learn-about/platform-features/cross-channel-performance-insights/optimize-reports/participation-bonus-report.md) 以确定应向参与合作伙伴发送多少金额。此报告将为您提供每位贡献合作伙伴（非获胜者）将收到的金额。

## 了解更多

查看 [参与奖励报告和批量合作伙伴资金转账](/brand/zh/what-would-you-like-to-learn-about/platform-features/cross-channel-performance-insights/optimize-reports/participation-bonus-report-and-bulk-partner-funds-transfers.md) 文章，了解如何运行参与奖励报告，然后创建批量合作伙伴资金转账文件，以便将这些奖励发送给他们。

[^1]: 转化路径中涉及了多少个合作伙伴和媒体来源。


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