> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/brand/zh/what-would-you-like-to-learn-about/platform-features/blocking-and-redirect-rules/redirect-routing-rules-overview.md).

# 重定向路由规则概览

**重定向**，一种 **路由规则**，会将流量发送到新的目标 URL，而不是原始的超链接目标。当流量满足特定条件（称为 *条件*），并且例如点击了由你的某个合作伙伴托管的广告时，他们将被重定向到替代的“重定向 URL”，而不是原始目标 URL。这些流量还可能经历一个 [插页页](https://en.wikipedia.org/wiki/Interstitial_webpage)，即在到达重定向 URL 之前出现的网页，具体取决于你如何配置重定向规则。

来自某些合作伙伴、某些国家，甚至来自某个 URL 集合（即一个 *引荐 URL*）的流量都可以被重定向。你还可以设置插页页，引导流量去 [下载你的应用](/brand/zh/what-would-you-like-to-learn-about/platform-features/blocking-and-redirect-rules/create-app-install-interstitials.md).

#### 配置重定向路由规则的步骤

要设置你的重定向规则，请按以下配置顺序操作：

1. [创建重定向规则](/brand/zh/what-would-you-like-to-learn-about/platform-features/blocking-and-redirect-rules/create-a-redirect-rule.md)
2. [测试重定向规则](/brand/zh/what-would-you-like-to-learn-about/platform-features/blocking-and-redirect-rules/test-a-redirect-rule.md)
3. [批量上传重定向规则](/brand/zh/what-would-you-like-to-learn-about/platform-features/blocking-and-redirect-rules/bulk-upload-redirect-rules.md)
4. [归档重定向规则](/brand/zh/what-would-you-like-to-learn-about/platform-features/blocking-and-redirect-rules/archive-a-redirect-rule.md)


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