> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/brand/zh/what-would-you-like-to-learn-about/performance-program/introduction-welcome-to-impact.com/step-5-program-insights.md).

# 第 5 步：项目洞察

impact.com 提供一流的 [报表](https://app.impact.com/secure/advertiser/engage/report/all-reports-flow.ihtml) 帮助你了解合作伙伴如何以及在哪里带来收入，从而帮助你理解客户行为、衡量活动成效，并优化策略以获得更佳结果。

使用 [按合作伙伴表现报告](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/multi-program-reports/performance-reports-for-brands/performance-by-partner-report)，识别你的表现最佳合作伙伴，并了解哪些做法对你的项目最有效。另一种方法是从多个角度分析由合作伙伴驱动的行为，查看从客户旅程到所使用的促销代码等所有内容 [高级行动列表报告](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/multi-program-reports/performance-reports-for-brands/advanced-action-listing-report)。你可以 [安排报表](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/multi-program-reports/report-management/schedule-reports) 定期发送给你和/或其他团队成员，以减少提取数据所花费的时间。

如果你需要超出现有范围的报表功能，你可以使用 impact.com 的 [Data Lab](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/multi-program-reports/data-lab-custom-reports/data-lab-introduction) 来创建你自己的自定义报表。

为确保你的付款无误，审查并 [处理任何冲销](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/submit-and-modify-conversion-data/confirm-your-returns-processing-method), [修改](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/submit-and-modify-conversion-data/batch-modify-conversion-data/batch-modifications-and-reversals-overview)，或在行动锁定日期之前对合作伙伴操作进行取消；该日期已在第 1 步的财务日程部分中审核。你可以使用 [高级行动列表报告](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/multi-program-reports/performance-reports-for-brands/advanced-action-listing-report) 来查看所有这些交易，并根据你的内部转化信息识别任何应被冲销或修改的交易。


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter:

```
GET https://help.impact.com/brand/zh/what-would-you-like-to-learn-about/performance-program/introduction-welcome-to-impact.com/step-5-program-insights.md?ask=<question>&goal=<endgoal>
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