> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/brand/zh/what-would-you-like-to-learn-about/creator-program/introduction-welcome-to-creator/step-6-view-your-campaigns-performance.md).

# 第 6 步：查看活动表现

当你完成启动活动所需的所有步骤后，可以在以下报告中查看各种效果指标：

* [内容与活动概览报告](https://help.impact.com/brand/what-would-you-like-to-learn-about/creator-program/creator-reports/content-and-campaign-overview-report)

请参阅 [创作者报告概览](/brand/zh/what-would-you-like-to-learn-about/creator-program/creator-reports/creator-reports-overview.md) 以了解指标是如何汇总的。

## 审查活动效果时的最佳实践 <a href="#section-idm235017160746596" id="section-idm235017160746596"></a>

* 在分析效果时，考虑哪一层级的创作者表现最佳、哪些内容类型和平台最有效，以及哪些内容主题最能吸引人。
* 一次只分析一个变量（文案、社交平台、内容格式等），然后按创作者细分分析效果，以发现真正驱动结果的因素。利用这些洞察找出最有效的方法，并以数据驱动的精准度优化未来的活动。


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