# Integrate with Klaviyo

Klaviyo is a platform brands use for email and SMS marketing. With this integration, you can postback impact.com affiliate-driven actions to your Klaviyo account as Klaviyo events. Then, by aggregating these events and the user profiles they are associated with within Klaviyo, you can leverage Klaviyo tools to optimize email/SMS messaging workflows.

View [Klaviyo for Advocate](https://integrations.impact.com/impact-brand/docs/klaviyo-for-advocate) on the Integrations Portal.