# Sign Up for a Seller Program as a Brand
This guide walks you through joining impact.com as a seller. You will sign up through a retailer's[^1] signup link, then create a new Seller program for each retailer you work with. Creating a Seller program lets you work with partners to promote your products on the retailer’s platform, attract new customers, and increase sales.
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#### Sign up with the retailer link
1. Open the retailer’s signup link.
2. On the *Sign Up* page, create a new impact.com account by entering the **Email Address** you want linked to your account.
3. Select **Sign Up**.
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**Important:** If you have an existing impact.com brand account, you can **Sign In** instead. This lets you add your new Seller program to your existing account and manage everything in one place. You can skip steps 2-3 and pick up from step 4: [*Complete the checklist*](#complete-the-checklist).
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#### Enter your *Personal information*
1. Provide the following information for your personal member-level account login:
| Field | Instruction |
| ----------------- | ---------------------------------------------------------------------- |
| First & Last Name | Enter your first and last names. |
| Mobile Number | Enter a cell number impact.com can use for 2FA of your account. |
| Username | Enter a unique username to log in to your new impact.com account with. |
| Password | Enter a strong password for your account. |
2. Select **Continue**.
3. Enter the 6-digit verification code you receive on your cell number, then **Continue**.
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{% step %}
#### Enter your *Company information*
1. Provide the following information for the company or brand you represent:
| Field | Instruction |
| -------------------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------ |
| Company Name | Enter the name of your brand. |
| Company Website | Enter the domain of your company’s website property. |
| Country / Region | Use the  **\[Drop-down menu]** to indicate the primary geographical location from which your company operates. |
| Currency | Use the  **\[Drop-down menu]** to select the currency you want to use when funding your account and paying partners. |
| Timezone | Use the  **\[Drop-down menu]** to select the timezone the system should apply to your account for purposes like report scheduling. |
| Street Address 1 & 2 | Enter the physical address of your business. |
| City | Enter the city in which your business primarily operates. |
| State | If relevant, use the  **\[Drop-down menu]** to select the state in which your business primarily operates. |
| Zip / Postal Code | Enter the [zip or postal code](https://en.wikipedia.org/wiki/List_of_postal_codes) associated with your business’s address. |
| Terms and Conditions | Review impact.com’s terms and conditions for usage. Select the  **\[Check box]** to indicate acceptance of the terms. |
| Privacy Policy | Review the privacy policy. Select the  **\[Check box]** to indicate acceptance of the policy. |
2. Select **Continue → Continue**.
* You may need to wait a few seconds for the system to create your account.
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{% step %}
#### Complete the checklist
Let's get started
1. If applicable, **View (your) terms** to make sure you’ve set up everything correctly during signup.
2. If you’re happy with the terms, select **Get Started**.
Set up your program
1. Complete your program information:
| Field | Required | Instruction |
| ---------------------------------------------- | ------------------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| Consumer Brand | Required | Use the  **\[Drop-down menu]** to select the merchant brands your company identifies with. The menu only shows merchants from the retailer’s product catalog. |
| Name | Required | This field indicates the name of your Seller program, and it will automatically populate based on the merchant name you selected and the naming standard defined by your retailer. |
| Storefront URL | Required | Enter the URL of the page you want to direct traffic to by default, e.g., your brand page on the retailer’s platform. |
| Tell us about your brand | Required | Using 250 characters or less, leave a description of what your brand sells. This helps marketplace partners decide if they want to work with you. |
| Logo | Required | Upload your logo in a supported format (png, jpeg, jpg, or gif). We recommend a resolution of 150x400 for optimal visibility to partners in the marketplace. |
| Service Areas | Required | Use the  **\[Drop-down menu]** to select all countries / regions where your company operates. |
| Primary / Secondary Category | Required / Optional | Use the  **\[Drop-down menus]** to select the primary and secondary industries that best describe your company. Providing this information helps aligned partners find your program faster. |
| Does your business offer any of the following? | Optional | Some partners have restrictions on what they promote. Select any  **\[Check boxes]** that apply to your business to help match with suitable partners. |
| Search Keywords | Required | Create an SEO list for marketplace searches. Separate keywords with commas and don’t include spaces. Maximum characters: 145. |
| Partner Business Model | Required | Use the  **\[Drop-down menu]** to select all partner types you’re open to working with, e.g., creators. |
| Features you’re offering | Optional | Select the  **\[Check boxes]** to indicate which opportunities you plan to offer your partners. |
2. Select **Next**.
Review your products
1. Your products are automatically imported from the retailer’s catalog. Check the list for any errors.
2. If you notice an error, **Contact us**.
* Leave a message describing the issue, then **Send Message**.
3. Select **Next**.
Set default partner payout
1. Use the  **\[Drop-down menus]** to set the default payout you want to offer partners for driving conversions.
* To attract partners, ensure your payout rates are competitive.
Payment plan
1. **Review Subscription** — Ensure you understand any SaaS fees associated with signing up.
2. **Billing & Credit Cards** — Enter your **Credit Card Details** and **Save** to complete signup.
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{% step %}
#### Wait for program approval
Before you start, your new Seller program must be approved by the retailer. While you wait, **Go to dashboard** to get familiar with the tools and features available to you.
You can also reach out to your retailer via impact.com's [messaging feature](https://help.impact.com/partner/what-would-you-like-to-learn-about/platform-features/working-with-brands/contacting-a-brand/message-your-brands?q=messag).
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[^1]: An online store that offers seller brands or merchants the opportunity to sell products to a wider range of customers. E.g., WayneMart.com offers products to customers from manufacturers like Dynamite Labs, Anvil ForgeMasters, and Bats 'n Things.
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