# Seller - Performance by Product for Brands
The *Seller - Performance by Product* report shows you how well your products are doing in your Amazon Seller program, and how much revenue your products are generating by partner.
## Manage the report
1. From the left navigation bar, select  **\[Engage] → Reports → More Reports**.
2. From the *Category* filter next to the search bar, select the **Performance** filter.
3. Select **Seller - Performance by Product**.
* You can also pin the report to your left menu bar by hovering over the row and selecting **Pin**.
4. Below the report heading, filter for the data you want to view. Once you've set the filters you want, select  **\[Search]**.
* Use the icons at the top-right of the page to  **\[Pin]**,  **\[Schedule]**,  **\[Download]** the report in PDF, Excel, or CSV format, or  **\[Export]** it via API.
* See the references below to better understand the report.
Filter reference
| Filter | Description |
| ---------------- | ------------------------------------------------------------------------------------- |
| Date Range | Filter data by when it was created. |
| Partner | Filter by the name or category of partners for which you want to view data. |
| Product category | Limit which products you see by entering the category they fall under, e.g., *Shoes*. |
Report data column reference
| Column | Amazon Attribute | Description |
| ------------------------ | ------------------------------------ | -------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| Product Name | `productName` | The name of the product as listed in your product catalog. |
| Product Category | `productCategory` | The category under which the product falls, e.g., *Shoes*. |
| Product ASIN | `productAsin` | The *Amazon Standard Identification Number*, or the unique 10-character string Amazon uses to identify the product. There may be multiple SKUs per ASIN if the same product is on offer by different sellers. |
| Partners | `AdGroupID` | The name of the partner who drove the conversion (aka, the sale). |
| Clicks (DPV) | `attributedDetailPageViewsClicks14d` | Clicks Detail Page Views (DPV) refers to the number of times customers visited the product's detail page after clicking on a partner's ad.
This includes products featured in your Sponsored Display ads and products within your catalog.
|
| Add to Cart Clicks (ATC) | `attributedAddToCartClicks14d` | The number of times customers added the product to their carts after clicking on a partner's ad. |
| Purchases | `AttributedPurchases` | The number of times the product was included in a purchase event. This doesn't take into account the quantity. Purchase events include product rentals and [Subscribe & Save](https://www.amazon.com/b?ie=UTF8\&node=15283820011) subscriptions. |
| Units Sold | `unitsSold14d` | The total quantity of this product that customers purchased on Amazon after exposure to a partner's ad. Your program could have multiple *Units Sold* per *Purchase* event. |
| Product Sales | `attributedSales14d` | The total sales amount made from customers purchasing the product on Amazon after clicking a partner's ad. |
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