Recruitment Agent
The Recruitment Agent automates partner recruitment for your program, using AI to source new prospects from the Marketplace and evaluate inbound applications on your behalf. It builds on the workflow-based recruitment approach. For the rule-based alternative, see Recruitment Workflows Explained. To get started, see Set Up the Recruitment Agent.
Beta: The Recruitment Agent is currently in Beta and is available to a limited number of brands.
Understand how the agent works
The agent coordinates 3 sub-agents, and each one handles a specific part of the recruitment funnel. Each sub-agent card has a toggle. Set it to 
[Toggle on] to include the sub-agent in the funnel, or 
[Toggle off] to skip that part of the funnel. You configure each sub-agent independently.
The agent works from a single set of instructions you control. For how to write and refine them, see Write Effective Agent Instructions.
Discover sub-agent
The Discover sub-agent uses the Instructions you provide to source, evaluate, and organize new prospects from the impact.com Marketplace, and adds the best matches to your Prospects list.
Trigger Discovery manually by selecting Run Discover on the agent card, or set it to run on a schedule. While the sub-agent is busy, the button text changes to Running and the button is disabled. After a run completes, wait a few minutes for it to finish processing, then find the partners it added on the Prospects page by setting the Source filter to Recruitment Agent. See Track Recruitment Agent Results.
Note: For Beta, you can run Discovery once every 24 hours. A scheduled run uses that daily limit, so if a run is scheduled you cannot also run it manually that day.
If you get a message that Run Discover is unavailable, a tooltip tells you that you have used all your Discovery runs for the current 24-hour period. You can run Discovery again the next day.
If a Discovery run returns very few or no matches, we suggest loosening your instructions. Edit them and run Discovery again.
When Discovery runs, the sub-agent searches the Marketplace, evaluates candidates against your instructions, and adds the best matches to your Prospects list with Source = Recruitment Agent, in the group you set under Assign groups.
When the sub-agent determines a partner isn't a match, it skips them on future runs for 6 months or until you update your instructions, whichever comes first. This keeps Discovery efficient by avoiding the re-evaluation of partners you have already ruled out. Because a change in your instructions means your matching criteria have changed, the entire skip list is automatically reset.
The Discover sub-agent comes pre-configured. You can review and edit its sourcing channels, group assignment, schedule, and run limit before you activate the agent. See Set Up The Recruitment Agent.
Evaluate Applications sub-agent
The Evaluate Applications sub-agent automatically evaluates incoming partner applications using the rules in your Instructions, with the option to safeguard uncertain matches.
When Quality & Safety Guardrails is on, only partners that meet the platform's Marketplace safety standards are evaluated by the agent. By default, applications from partners that don't meet these standards are left pending for your review, which you can change with the Default fallback setting.
The sub-agent runs on every inbound application, so you do not trigger it manually. It makes decisions within seconds of the application being submitted.
You set how much autonomy the sub-agent has:
Autopilot (recommended): the agent compares each application against your instructions and the partner's data, then accepts or rejects clear matches and leaves ambiguous applications for your team to review.
Copilot: the agent recommends an action by assigning the partner to a group, and you make the final decision from the Applications page. See Review Partner & Creator Applications.
If you are getting started, use Copilot mode so you can validate your Instructions and refine them until the agent's suggestions consistently match what you want.
Rejections include a structured reject reason, so they flow correctly into your existing reports and the {rejectReason} email token.
Change a decision the agent made. If you need a different outcome for an application the agent accepted or rejected, select Review Decision on its row in the Processed tab of the Applications page. You can change a decision within 6 months of it being made.
The Evaluate Applications sub-agent comes pre-configured. You can review and edit its safety guardrails, autonomy, and group assignment before you activate the agent. See Set up and activate the agent.
Invite Prospects (Coming Soon)
The Invite Prospects sub-agent will let the agent send invitations to your discovered prospects automatically. This sub-agent is visible in the agent's configuration but is not available in this release.
Until it is available, you can email the prospects Discover adds using an Email Workflow:
Set up a partner segment that targets the prospects Discover added. See Reach out to prospects added by the Recruitment Agent in Partner Segments for Email Workflows Explained.
Create a custom email workflow that uses that segment, and add your outreach email. See Create & Manage Email Workflows.
Optionally, send from your own email address instead of the generic impact.com address. See Connect Your Personal Email to Your impact.com Account. Once connected, your address appears as an option when you configure the workflow's email.
Protect your brand
The Recruitment Agent won't add the following partners to your program:
Partners on your blocklist.
Partners flagged for fraudulent behavior.
You can add another layer of protection by enabling Quality & Safety Guardrails on the Evaluate Applications sub-agent. See Set Up the Recruitment Agent.
See where the agent fits with your existing automation
If you already use Application Workflows, Impact AI, or an Application Webhook, the Recruitment Agent fits into a defined order so your existing automation continues to work as expected.
Access to Workflows depends on your edition. Application Workflows is available on Essential, Pro, and Enterprise editions, and Email Workflows is available on Pro and Enterprise editions. Starter and Starter Agency editions do not have access to Workflows.
Applications are evaluated in this order:
Platform safety checks. Basic safety checks run first.
Impact AI.
Application Workflows. Your rule-based automation.
Recruitment Agent and your Application Webhook. The agent evaluates the applications the earlier steps left pending. At the same time, your Application Webhook sends the application to the endpoint you configure in event notification postbacks. The Webhook does not make a decision itself. You can post decisions back using the Application Processing API.
The Recruitment Agent never overrides a decision already made by the steps above. If a manual reviewer acts on an application before the agent finishes, the manual decision takes precedence.
Note: Because the Recruitment Agent and your Application Webhook run at the same time, your Webhook may send the application before the agent finishes evaluating it. To have the agent decide first, add a delay to your Webhook in the Webhook configuration on the Settings page. Your Webhook then sends the application after the delay, carrying the agent's decision.
If your Instructions include hard, deterministic rules, such as "do not accept partners outside the US," consider adding those as Application Workflows too. Workflows are faster and do not consume agent capacity for decisions that do not need reasoning.
For more on workflow ordering, see Set Application Workflow Execution Order.
Check your edition access
The Recruitment Agent is available for Performance, Creator, and Amazon Seller program types.
The Invite Prospects sub-agent is not available in this release. It is planned for v2 on Essential, Pro, and Enterprise editions. The results dashboard is also coming soon, until then, see Track Recruitment Agent Results for how to find your results.
Manage your agents
The Agents page lists every agent you have activated. To open it, select Agents in the left navigation menu. For Beta, you can set up 1 recruitment agent. Support for multiple agents is coming soon.
On the Agents page, your agent appears as a card showing its status, last update, and quick actions.
From the agent card , you can:
Select View to open the agent and adjust its settings.
Select Run Discover to start a Discovery run.
Select
[More] for more actions:Pause: stop scheduled Discovery runs and inbound application evaluation. Existing prospects and applications are unaffected.
Delete: remove the agent.
To find your agents results. See Track Recruitment Agent Results.
Update your agent's settings
When you open an active agent, you can adjust its setup at any time.
To rename the agent, select
[Edit] next to the agent name at the top of the page.To edit your instructions, select Edit in the Agent Configuration panel. See Write Effective Agent Instructions.
Select
[Toggle on] or [Toggle off] on a sub-agent's card to include it in or pause it from the funnel. To change a sub-agent's settings, select Edit on its card. See Set Up the Recruitment Agent for what each setting does.
After you save your changes at the sub-agent level, select Update in the top-right corner to apply them.
Changes apply to future Discovery runs and future application evaluations. The agent does not reopen past decisions.
Follow best practices
Test before you commit. Validate your Instructions with a small Discover run, and start the Evaluate Applications sub-agent in Copilot mode, before you scale up or switch to Autopilot. See Write Effective Agent Instructions.
Review partners when they become click-active. You can do this in 2 ways:
In the Partner Productivity Report, refer to Partner Name and First Click Date to see when a partner first drove a click after joining your program.
On the Applications screen, filter by Processed By = Recruitment Agent to see every application the agent decisioned.
Reach out to newly added, click-active partners using Email Workflows to support their next steps as they join your program.
Expire contracts for partners that are not a good fit, then update your Instructions to reduce similar mistakes in future evaluations.
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