> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/newsletters/review-newsletter-engagement-performance.md).

# Review Newsletter Engagement Performance

From this screen, you can view statistics on your sent newsletter. This data can help you evaluate the performance of the newsletter and its engagement with recipients. You can only view reports if the newsletter is in a sent or failed to send status.

## View newsletter statistics

1. From the left navigation bar, select ![](/files/CDnwOBeIdds9r3Z6zTnO) **\[Engage]** → **Partners** → **Automation** → [**Newsletters**](https://app.impact.com/secure/advertiser/fr/newsletter-ui.ihtml).
2. Hover your cursor over a newsletter.
3. Select **View Report**.

<div data-with-frame="true"><figure><img src="/files/4dpyzRxIBUzywnGFmki0" alt="" width="563"><figcaption></figcaption></figure></div>

The report shows the newsletter's name, its subject line, and its status. It opens on the *Partners* tab. Select *Contacts* to see individual recipients.

Both tabs have a search box for a partner name, partner ID, or email address, along with **Clear All** to reset the search and any filters, **Sort Order** to reorder the table, and the column icon to choose which columns appear. The **Contacts** tab adds a **Status** filter; the **Partners** tab has none. Select **Newsletters** in the breadcrumb to return to the newsletter list.

## Review partner results

The *Partners* tab shows one row for each partner the newsletter targeted. Select **+ \[Expand]** on a row to expand that partner and see its individual contacts, each with its own status.

<div data-with-frame="true"><figure><img src="/files/HkGXJ4JB1agT43RzXWaL" alt="" width="563"><figcaption></figcaption></figure></div>

| Metric               | What it counts                                                 |
| -------------------- | -------------------------------------------------------------- |
| *Estimated Partners* | Partners the newsletter targeted.                              |
| *Processed Partners* | Partners impact.com processed the newsletter for.              |
| *Delivered*          | Partners that received the newsletter, with the delivery rate. |
| *Opened*             | Partners that opened the newsletter.                           |
| *Clicked*            | Partners that selected a link.                                 |
| *Unsubscribed*       | Partners that unsubscribed.                                    |
| *Bounced*            | Partners whose email address returned the newsletter.          |
| *Errors*             | Partners the newsletter could not reach.                       |

<details>

<summary>Partners tab columns</summary>

| Column         | Description                                           |
| -------------- | ----------------------------------------------------- |
| *Partner*      | The partner's name.                                   |
| *Stage*        | How far the newsletter progressed for that partner.   |
| *Processed*    | Contacts impact.com processed for the partner.        |
| *Delivered*    | Contacts that received the newsletter.                |
| *Opened*       | Contacts that opened the newsletter.                  |
| *Clicked*      | Contacts that selected a link.                        |
| *Unsubscribed* | Contacts that unsubscribed.                           |
| *Bounced*      | Contacts whose email address returned the newsletter. |
| *Errors*       | Contacts the newsletter could not reach.              |

</details>

## Review contact results

The *Contacts* tab shows one row for each contact the newsletter was sent to, and the partner each contact belongs to.

<div data-with-frame="true"><figure><img src="/files/IfXQdYsTcEzVFjNWb3Oo" alt="" width="563"><figcaption></figcaption></figure></div>

| Metric               | What it counts                                                 |
| -------------------- | -------------------------------------------------------------- |
| *Processed Contacts* | Contacts impact.com processed the newsletter for.              |
| *Delivered*          | Contacts that received the newsletter, with the delivery rate. |
| *Opened*             | Contacts that opened the newsletter.                           |
| *Clicked*            | Contacts that selected a link.                                 |
| *Unsubscribed*       | Contacts that unsubscribed.                                    |
| *Bounced*            | Contacts whose email address returned the newsletter.          |
| *Errors*             | Contacts the newsletter could not reach.                       |

<details>

<summary>Contacts tab columns</summary>

| Column         | Description                                              |
| -------------- | -------------------------------------------------------- |
| *Email*        | The contact's email address.                             |
| *First Name*   | The contact's first name.                                |
| *Last Name*    | The contact's last name.                                 |
| *Contact Type* | How impact.com uses the contact.                         |
| *Partner*      | The partner the contact belongs to.                      |
| *Status*       | The contact's delivery status, with a timestamp beneath. |

</details>

<details>

<summary>Status filter</summary>

Select **Status** to filter the table by one or more delivery statuses. These describe what happened to each contact's email, not how far the newsletter progressed. For newsletter stages, see [Manage Newsletters as a Brand](/brand/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/newsletters/manage-newsletters-as-a-brand.md).

<div data-with-frame="true"><figure><img src="/files/ifV6CkZF7JUYrJdVePpf" alt="" width="297"><figcaption></figcaption></figure></div>

*Delivered*, *Sent*, *Opened*, *Clicked*, *Bounced*, *Unsubscribed*, *Failed*, *Dropped*, *Spam Report*, *No Contacts*, *Out of Network*, *Blocked by Partner*, *No Email*, and *Invalid Email*.

</details>

### Related articles

To see a newsletter's processing history, select **Events Log** at the top right of the report. See [Open the Events Log](/brand/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/newsletters/manage-your-newsletter-issues-log.md#open-the-events-log).

To find a newsletter or check what actions each one offers, see [Manage Newsletters as a Brand](/brand/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/newsletters/manage-newsletters-as-a-brand.md).


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