# Create & Send Newsletters to Partners

Use *Newsletters* in impact.com to send email and in-app newsletters to your joined partners. These newsletters can be used for correspondence, upcoming changes about your program, special promotions, and more.

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**Important:** Newsletters can only be sent to partners who are already in the impact.com network. Imported prospects or out-of-network contacts will not receive newsletters. To reach out to new or out-of-network prospects, use [email workflows](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/email-workflows/create-and-manage-email-workflows) instead.
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### Initial setup

1. From the left navigation bar, select ![](https://4048883401-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FwMLlMoFBtKJa8ptd3zaw%2Fuploads%2Fgit-blob-230534471fef5f40808e921e41ee44e4a06ded03%2Fe6cb9548999afdc1ed3ce4942e4cb5b45b5cecbd323267aac2a7cd1915fccc09.svg?alt=media) **\[Engage]** → **Partners** → **Automation** → [**Newsletters**](https://app.impact.com/secure/advertiser/fr/newsletter-ui.ihtml).
2. Select  **Create Newsletter**.
3. Enter the *Newsletter Name.*
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### Define your audience segment

Determine which partners will receive the newsletter.

1. In the Partner Segment section, select **Add Segment**.
2. You now have two choices:
   * **Use a pre-existing segment:** Select an existing segment from the **Select Segment** drop-down menu.
   * **Create a new segment:** Select **Create Segment** and then specify the conditions that determine which partners are included. For a complete guide on how to set up these rules effectively, refer to the [Create a Partner Segment](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/segments/create-a-partner-segment) article.
3. Optionally, select **Preview Segment Partners** to review the list of recipients.
4. Select **Save**.
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### Compose your email content

1. In the *Email* section, select **Add Email**.
2. Optionally, ![](https://4048883401-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FwMLlMoFBtKJa8ptd3zaw%2Fuploads%2Fgit-blob-d0b6669ae76a7bef06a8d6940d7ad5c16bb8d018%2F7cb018d4face8d7cceb880eb5086c812e764fbcfe6f2a0377f88bc7576973070.svg?alt=media) **\[Toggle on]** the messaging template setting to apply an existing messaging template, then select a template from the drop-down menu.
3. Fill in the essential email details:
   * **Send from:** The name partners will see in their inbox.
   * **Reply to:** The email address for replies.
   * **Cc/Bcc:** ![](https://4048883401-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FwMLlMoFBtKJa8ptd3zaw%2Fuploads%2Fgit-blob-d0b6669ae76a7bef06a8d6940d7ad5c16bb8d018%2F7cb018d4face8d7cceb880eb5086c812e764fbcfe6f2a0377f88bc7576973070.svg?alt=media) **\[Toggle on]** to send a copy to one internal Cc and one Bcc address.
4. Create your newsletter content using one of the following methods:
   * **Write the content manually:** Enter your text directly into the **Subject** and **Content** fields.
   * **Use AI to generate the content:**
     1. Select **Help me write** to open the AI Assistant.
     2. Enter a short paragraph describing the content of your newsletter.
     3. Optionally,  ![](https://4048883401-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FwMLlMoFBtKJa8ptd3zaw%2Fuploads%2Fgit-blob-d0b6669ae76a7bef06a8d6940d7ad5c16bb8d018%2F7cb018d4face8d7cceb880eb5086c812e764fbcfe6f2a0377f88bc7576973070.svg?alt=media) **\[Toggle on]** *Advanced Options* to further refine the AI's output by providing *Additional examples* or *Additional context*.
     4. Select **Generate** to create the subject line and body content.

#### Advanced content options

* **Insert signup link:** Add a **Join my Program** button that links to a specific set of template terms.
  1. Select a contract from the **Select Template Term** drop-down menu.
  2. Select **Insert**.
* **Insert additional dynamic token:** Personalizes your email by inserting partner-specific information (e.g., {firstName}). Refer to the [Dynamic fields reference](#dynamic-fields-reference) at the end of this article.

#### Review and save your content

1. Select **Preview** for a preliminary display of how the newsletter will look.
2. Optionally, select **Send test email** to send a draft copy to your own inbox for a final review
3. Select **Done** to save your content and return to the main newsletter setup screen.
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### Choose the contact type

Select which of the partners' email addresses should receive the newsletter.

1. In the *Contact Type* section, select one or more options:
   * **Newsletter (Recommended):** Sends to the partner's registration email or the one specified in their profile.
   * **Custom Contact:** Sends to a specific contact you have configured on the partner's profile. For more information, refer to the [Get Partner Contact Information](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/partner-management/get-partner-contact-information#add-a-contact-to-your-contact-list) help article.
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### Add an In-app announcement (Optional)

Send an accompanying notification that will appear directly within the impact.com platform:

1. ![](https://4048883401-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FwMLlMoFBtKJa8ptd3zaw%2Fuploads%2Fgit-blob-d0b6669ae76a7bef06a8d6940d7ad5c16bb8d018%2F7cb018d4face8d7cceb880eb5086c812e764fbcfe6f2a0377f88bc7576973070.svg?alt=media) **\[Toggle on]** the **In-app Announcement** feature.
2. A content editor will appear. You can either:
   * Leave it as is to use the same content you wrote for your email.
   * Edit the text to create a custom message for the in-app announcement.
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### Schedule your newsletter (Optional)

If you want to send your newsletter at a future time, you must schedule it.

1. ![](https://4048883401-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FwMLlMoFBtKJa8ptd3zaw%2Fuploads%2Fgit-blob-d0b6669ae76a7bef06a8d6940d7ad5c16bb8d018%2F7cb018d4face8d7cceb880eb5086c812e764fbcfe6f2a0377f88bc7576973070.svg?alt=media) **\[Toggle on] Schedule**.&#x20;
2. Set a future **Date and time** for when the newsletter should be sent.
3. Select the correct **Timezone** for the schedule.
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### Finalize & send

* **To send or schedule:** Select **Send Newsletter** (or **Schedule Newsletter** if the schedule is toggled on).
* **To send a test:** Select **Send Test Newsletter** to send a copy to yourself or your team.
* **To save your work:** Select the **Save as draft** drop-down menu for two options:
  * **Save and exit:** Save your work and leave the page.
  * **Save and stay on the same page:** Save your work but stay on the page to keep editing.
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<details>

<summary>Dynamic fields reference</summary>

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**Attention:** Tokens are case sensitive and must not contain extra formatting (for example,`{firstName}` is valid but `{FirstName}` is not.)
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| Token                | Description                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   |
| -------------------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| `{adcode_<adid>}`    | <p>Populates with the full ad listing of the specified <code>\<adid></code> value (e.g., <code>{adcode\_1122330}</code>).<br></p><p>To prevent delivery failure, ensure your segment size does not exceed the maximum limits based on your newsletter's ad code count.<br></p><p><strong>Ad code limitations</strong><br><br><strong>Number of Adcodes/Limit</strong></p><p>Maximum of 1 — up to 60,000 partners<br>Maximum of 5 — up to 30,000 partners<br>Maximum of 10 — up to 20,000 partners<br>Maximum of 20 — up to 5,000 partners</p> |
| `{mpid}`             | Populates with the ID value of the partner’s account (e.g., 98765).                                                                                                                                                                                                                                                                                                                                                                                                                                                                           |
| `{mpname}`           | Company name.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 |
| `{firstName}`        | Populates with the first name of the partner (e.g., John).                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    |
| `{lastName}`         | Populates with the last name of the partner (e.g., Doe).                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      |
| `{currentDay}`       | Populates with the current date (e.g., January 19, 2038).                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     |
| `{currentTime}`      | Populates with the full date in ISO format (e.g., 19-Jan-2038 03:14:08 UTC).                                                                                                                                                                                                                                                                                                                                                                                                                                                                  |
| `{currentMonthYear}` | Populates with the current month and year (e.g., January, 2038).                                                                                                                                                                                                                                                                                                                                                                                                                                                                              |
| `{unsubscribeUrl}`   | <p>URL to unsubscribe from the newsletter.<br></p><p>All email newsletters must include a visible and functional unsubscribe link. If you don’t add an unsubscribe token, our system will automatically append one at the end of your newsletter to ensure compliance.</p>                                                                                                                                                                                                                                                                    |
| `{programName}`      | The program name.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                             |
| `{programLogoSrc}`   | The source URL of the program logo.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           |

</details>

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**Note:** After a newsletter is sent, it can take between one hour and a full day (24 hours) for the [associated metrics](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/newsletters/review-newsletter-engagement-performance) to fully update.
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