Look for Specific Types of Partners & Creators

Use the Marketplace to find partners and creators with which to partner. You can use the top navigation bar to begin your search through all partners and creators on the platform, or search for a specific type of partner and creator you have in mind.

Access the marketplace

Depending on which program you have, you can access the marketplace via the following methods:

  1. From the left navigation menu, select [Discover]Find PartnersPartner Marketplace.

  2. Select one of the top menu tabs. Refer to the Tab descriptions reference below.

Tab descriptions
Tab
Description

Home

Shows you curated collections of partners.

All Partners

Allows you to start your search from scratch.

Creators

Shows you social media influencers and creators you can browse.

Content / Reviews

Partners focused on producing editorial content related to promoting, comparing and listing products and services.

Cross Audience Monetization

Businesses that publish offers, content, and complementary products to current customers or audiences (e.g., exit traffic, improved UX) to drive incremental revenue.

Deals / Coupons

Partners who aggregate and classify deals and promotions for consumer savings.

Email / Newsletter

Partners who have an audience that subscribes to their email or newsletter that brings together valuable content, discounts, and other information.

Loyalty / Rewards

Partners who incentivize transactions from consumers, employees, or businesses though a membership and benefits reward program.

Network

Partner platforms that broker access to brand campaigns and provide tracking, reporting, and payment services.

Search / Comparison

Search Engine, Social, or Programmatic marketers that manage keyword campaigns for brands, often on a performance basis.

Technology Solutions

Site-side shopping tools or services that drive conversion optimization for brands.

Search for specific types of partners

If you want to find partners and creators with specific characteristics, like audience size or demographic details, you can create a filtered search to look for partners and creators that meet these criteria.

Save time by bookmarking your frequent searches: If you often search for specific types of partners, we recommend bookmarking the search URL in your browser. When you open it next, you'll see results for the same filters in the same tab—so get as granular as you want!

  1. In the Marketplace, select any tab except Home.

  2. Refine your search by interacting with any of the filters near the top of the page.

    • Select your filter, then select which filter options you want to apply.

Filter options
Option
Description

Status

The current state of the partner's profile (e.g., New).

  • Active: This partner or creator has driven actions or commissions on impact.com within the last year.

  • New: This partner / creator became Marketplace Verified within the last 90 days.

Partner Size / Creator Tier

The size of the partner or creator's audience. Learn more about the Partner Size Rating Criteria.

Show Relationships

Your joined partners or creators and prospects are hidden by default from your marketplace search. Select the filters if you want to view them.

  • Show Prospects: Include partners or creators you've marked as prospects.

  • Show Joined: Include partners or creators already joined to your program.

Promotional Areas

The primary countries of the partner's or creator's audience.

Content Categories

These are the partner's content categories, based on their media properties over the past 6 months. The data refreshes every 90 days.

Location Radius

Search for partners or creators within a specified distance of your selected geolocation. Choose the distance, unit of measurement (mi or km), and location.

Additional filters

Add more filters from the slideout to narrow down your results then select Show results:

  • Channels - Select for which social channels the partner or creator has audiences, e.g., TikTok, Podcast, Twitch, Website, and more.

  • Country - The country in which the partner or creator is located.

  • Language - The language the partner's or creator's platform or content uses.

  • Age - The age range of your target partner or creator.

  • Gender - Select one or more genders for your target partner or creator.

  • Pronouns - Select the pronouns your target partner or creator uses.

  • Marital status - The target partner's or creator's current marital status.

  • Parental status - Whether the target partner or creator is a parent or grandparent.

  • Ethnicity - The target partner's or creator's ethnic affiliation.

  • Household income - The total gross income received by the target partner's or creator's household.

  • Education - The partner's or creator's academic qualifications.

Search for a partner by name, ID, or type

If you already know which partner and creator you want to find, use the search bar in your Marketplace filters to find them.

  1. Starting in Marketplace, select All Partners.

    1. Alternatively, if you have a creator program, select All Creators.

  2. In the search bar at the top-left corner of the page, enter the name, ID, or type of partner or creator. Then, on your keyboard, select the Enter (Windows) or Return (Mac).

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