Manage Your Amplified Content

The Amplified Content screen is where you measure and manage everything you've put paid budget behind. It reports on your amplified Meta campaigns, ad sets, and ads across your connected ad manager accounts, so you can see which creator content is earning its spend without leaving impact.com for Meta Ads Manager. To learn how to set up an amplification campaign, view Configure an Amplification Campaign.

View your amplified content

1. From the left navigation bar, select [Engage] → Content → User Generated → Amplified Content.
2. In the upper-right corner, select the [Drop-down] from the filter menu to choose the ad manager account whose amplified ads you want to view.
3. Select the Campaigns, Ad Sets, or Ads tab, depending on which level of your amplified content you want to work with.
4. You can set the start and end dates to choose the reporting period for the metrics and the Clicks vs Actions chart.
5. Use the search bar to search by name, or use the filters to narrow down the list.

   • Refer to the Filter reference below to learn more.
   • Select Clear All to reset every filter you've applied.
6. Below the graph, you can adjust how your amplified content is displayed. Select Sort Order [Drop-down menu] to change the order of the list, or select the [Columns] icon to show or hide columns.

   • Refer to the Column reference below to learn more.

Filter reference

Filter	Description
Date picker	Set the start and end dates of the reporting period for the metrics and the Clicks vs Actions chart.
Search bar	Search for a campaign, ad set, or ad by name.
Campaign	Filter by the amplification campaign you want to view data for.
Ad set	Filter by the ad set you want to view data for. This filter returns the campaigns that contain the selected ad set.
Ad	Available on the Ads tab only. Filter the data by a specific ad name.
Type	Available on the Ads tab only. Filter by the type of content. You can filter by Instagram Post or Reel.

Columns reference

Campaigns tab

See the columns that appear in the Campaigns tab.

Column	Description
Campaign Name	The name of the amplification campaign.
ID	The amplification campaign ID. This is the same ID you copy when you configure payouts.
Status	The current status of the campaign, such as Paused.
Objective	The campaign objective you set during campaign configuration, such as driving traffic to your amplified content.
Spent	The amount spent on the campaign over the selected reporting period.
Clicks	The total number of clicks the campaign received over the selected reporting period.
Revenue	The total revenue attributed to the campaign over the selected reporting period.

Ad Sets tab

See the columns that appear in the Ad Sets tab.

Column	Description
Ad Set Name	The name of the ad set.
ID	The amplification ad set or group ID.
Campaign Name	The amplification campaign the ad set belongs to.
Status	The current status of the ad set, such as Paused.
Performance Goal	The delivery outcome Meta optimizes the ad set toward.
Budget	The spend limit set for the ad set and its cadence.
Spent	The amount spent on the ad set over the selected reporting period.
Bid	The bid amount and billing event.
Clicks	The total number of clicks the ad set received over the selected reporting period.
Revenue	The total revenue attributed to the ad set over the selected reporting period.
Start-End Date	The ad set's start and end dates, or ongoing if no end date is set.

Ads tab

See the columns that appear in the Ads tab.

Column	Description
Name	A thumbnail of the creative, the name of the amplified ad, the handle of the creator whose content it uses, and the content format, such as Post.
ID	The amplification ad ID.
Status	The current status of the ad, such as Paused.
Meta Campaign	The Meta campaign the ad belongs to.
Meta Ad Set	The Meta ad set the ad belongs to.
Meta Ad	The name of the Meta ad.
Objective	The campaign objective, such as Traffic.
Budget	The budget applied to the ad and its cadence, such as $150.00 (Daily).
Spent	The amount spent on the ad over the selected reporting period.
Bid	The bid amount and billing event, such as $5.00 CPM.
Clicks	The total number of clicks the ad received over the selected reporting period.
Revenue	The total revenue attributed to the ad over the selected reporting period.
Start-End Date	The ad's start and end dates, or ongoing if no end date is set.

Manage your amplified content

1. Navigate to the relevant tab.
2. Hover over the row you want to act on, and select [More].
3. Select the action you want to take:

View report

Open a detailed report of the campaign, ad set, or ad, with its own reporting period, metrics, trend charts, and audience breakdowns by location, device, demographic, and placement.

Metric	Description
Likes	Number of likes the amplified content received on Instagram.
Impressions	Number of times the amplified content was displayed on Instagram.
Clicks	Total clicks the amplified content received.
Actions	Total number of conversions tracked for the amplified content.
Revenue	Total revenue attributed to the amplified content.
Clicks vs. Actions chart	A chart that compares clicks against actions over time.
Impressions graph	A daily trend of how many times the amplified content was displayed over the reporting period.
Clicks graph	A daily trend of clicks over the reporting period.
Location	Performance broken down by the geographic location of the people who saw the amplified content.
Device	Performance broken down by the device people saw the amplified content on.
Demographic	Performance broken down by audience demographic.
Placement	Performance broken down by where the amplified content appeared across Meta, such as feeds, Reels, or Stories.

Configure payouts

You can modify the payout of your amplified content. Retrieve the ID that identified the traffic from your chosen campaign, ad set, or ad.

1. Select Copy ID from the Configure Payouts slideout to copy your ID.
2. Navigate to the Template Terms screen.
3. Hover over the template terms whose payouts you want to modify and select [More] → Modify Terms.
4. You can choose to modify the term's Payout Groups, Payout Adjustments, or Payout Restrictions by selecting the [Toggle].

   • Refer to Payout Modifications Explained to learn more.
5. Select Add new.
6. In the modal:

   1. Select Amplification Campaign ID, Amplification Ad Group ID, or Amplification Ad ID from the [Drop-down menu].
   2. Choose the condition you want to apply to the ID.
   3. Paste the ID you copied in step 1.
   4. Optionally, you can select Add another to add another ID condition.
   5. Fill out the rest of the modal as necessary.

Archive

Remove the record from the list. When you archive a record in impact.com, it is archived in your Meta Ads Manager as well.

There is no way to unarchive a record once you've selected this action.