> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/brand/what-would-you-like-to-learn-about/account-administration/account-settings/subscription-add-ons/get-the-optimize-add-on.md).
# Get the Optimize Add-On
Don't know what your customers' journeys really look like? Not sure if you're crediting the right partners? Need deeper insights into your sales funnel, marketing channels, and brand segment benchmarks? Get the Optimize add-on!
#### Check finance settings
1. From the top navigation bar, select **your balance** **→** [**Subscription**](https://app.impact.com/secure/advertiser/finance/fr/finance-overview.ihtml).
2. Check if you have the [*Subscription* widget](/brand/what-would-you-like-to-learn-about/platform-features/finance/your-subscription/view-your-impactcom-subscription-and-usage-details.md) on the *Overview* screen.
* If the *Subscription* widget isn't displayed, [contact support](https://app.impact.com/secure/advertiser/support/customer-support-portal-flow.ihtml) to have the feature enabled for your account.
* If the *Subscription* widget is displayed, you can proceed with the instructions below.
#### Subscribe to Optimize
1. From the left navigation bar, select  **Optimize** → **Get Optimize**.
2. Select your preferred plan, e.g., *Standard*, then select **Choose Plan**.
* In the pop-up that appears, read the *Pricing*, *Subscription Period*, and *Authorization* agreement of your chosen plan.
3. Under *Authorization*, select  **\[Checked box] I am authorized to perform this action on the organization's behalf.**
4. Select **Confirm**.
5. Once you've confirmed your subscription, select **Create ticket to onboard for Optimize**.
* impact.com's Onboarding team will contact you and assist you through the process of setting up your channels with Optimize.
6. Optionally, watch the videos provided near the bottom of the screen or see our [Optimize Startup Guide](/brand/what-would-you-like-to-learn-about/platform-features/cross-channel-performance-insights/optimize-startup-guide.md) for more information.
---
# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.
## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation by asking a question.
Perform an HTTP GET request on the following URL with the `ask` and `goal` query parameters:
```
GET https://help.impact.com/brand/what-would-you-like-to-learn-about/account-administration/account-settings/subscription-add-ons/get-the-optimize-add-on.md?ask=&goal=
```
`ask` is the immediate question: it should be specific, self-contained, and written in natural language.
`goal` is what the user is ultimately trying to achieve, the reason they need the answer. Sharing it helps GitBook give you a better, more relevant answer. A goal is most helpful when it describes the outcome the user wants rather than restating the question. For example, with `ask=how do I create an API token`, a goal like `automate deployments from our CI pipeline` lets GitBook tailor the answer to that use case.
The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.
Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.
