> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/brand/pt-br/what-would-you-like-to-learn-about/advocate-program/getting-started-with-advocate/advocate-program-explained.md).

# Programa Advocate explicado

<a href="https://pxa.impact.com/student/activity/2808376?sid=0c0e3e5c-54c9-4435-9bee-ebcdccb7f292&#x26;sid_i=0?utm_source=app.impact.com&#x26;utm_medium=owned-platform&#x26;utm_content=&#x26;utm_campaign=help-center" class="button primary">Faça o curso PXA</a>

Seu programa de Advocados, automatizado e personalizável, aproveita sua base de clientes existente para que eles indiquem amigos e familiares, com o objetivo de reduzir o custo de aquisição de novos clientes. Motive seus defensores da marca com várias recompensas, garantindo uma experiência personalizada que esteja alinhada à sua marca.

<div data-with-frame="true"><figure><img src="/files/cbe39f356d9e169b49a6e1e8dfbe6a0a9ee1edee" alt=""><figcaption></figcaption></figure></div>

Curioso para saber o que um programa de Advocados pode fazer por você? Use a nossa [calculadora de ROI na etapa um da lista de verificação](https://app.impact.com/secure/advertiser/fr/add-on.ihtml?u=https://ui.assets.impact.%5B%E2%80%A6%5Dnboarding-ui/mono/production/landing-pages/advocate-base.html) da *programa de Advocados* e preencha alguns detalhes para ver suas projeções personalizadas. A calculadora ajuda a estimar o ROI projetado potencial, a receita anual e as indicações anuais que você poderia gerar.

<div data-with-frame="true"><figure><img src="/files/fa59ec10ff2869a4c5548ba847e1e57d59ddbab6" alt="" width="375"><figcaption></figcaption></figure></div>

#### Benefícios do programa de Advocados

* Aumente o reconhecimento da sua marca por meio do marketing boca a boca.
* Aumente o engajamento dos clientes.
* Gere receita com menores custos de aquisição de clientes.
* Transforme clientes satisfeitos em defensores leais da sua marca.

#### Principais recursos

* Crie e personalize uma [experiência do cliente](/brand/pt-br/what-would-you-like-to-learn-about/advocate-program/manage-advocate-participant-experiences/widget-experiences/customize-program-widgets.md) envolvente como o principal ponto de contato do seu programa.
* [Recompense seus defensores da marca](/brand/pt-br/what-would-you-like-to-learn-about/advocate-program/advocate-rewards/program-reward-options-explained.md) com descontos, créditos, cartões-presente, [pagamentos em dinheiro](/brand/pt-br/what-would-you-like-to-learn-about/advocate-program/advocate-rewards/pay-with-cash/cash-payouts-for-advocate-explained.md)e muito mais.
* Permita que seus defensores da marca compartilhem os detalhes da indicação por meio de [links de compartilhamento, links de mensagem ou códigos exclusivos de indicação](/brand/pt-br/what-would-you-like-to-learn-about/advocate-program/manage-advocate-participant-experiences/advocate-program-sharing-options.md).
* [Acompanhe o desempenho do seu programa](/brand/pt-br/what-would-you-like-to-learn-about/advocate-program/advocate-reporting-and-analytics/advocate-program-analytics-explained.md) e [gere relatórios](/brand/pt-br/what-would-you-like-to-learn-about/advocate-program/advocate-reporting-and-analytics/run-an-advocate-program-report.md).
* Configure [Proteção contra fraude](/brand/pt-br/what-would-you-like-to-learn-about/advocate-program/protect-your-advocate-program/advocate-fraud-protection-explained.md) para detectar e rejeitar tentativas de autoindicação.

{% hint style="info" %}
**Vamos começar!** Saiba como [configure seu programa de Advocados](/brand/pt-br/what-would-you-like-to-learn-about/advocate-program/getting-started-with-advocate/configure-your-advocate-program.md).
{% endhint %}


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter:

```
GET https://help.impact.com/brand/pt-br/what-would-you-like-to-learn-about/advocate-program/getting-started-with-advocate/advocate-program-explained.md?ask=<question>&goal=<endgoal>
```

`ask` is the immediate question: it should be specific, self-contained, and written in natural language.
`goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal.

The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.