> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/brand/ja/what-would-you-like-to-learn-about/platform-features/multi-program-reports/data-lab-custom-reports/create-custom-measures-in-data-lab.md).

# Data Labでカスタム指標を作成する

{% hint style="warning" %}
**重要：** 私たちは *強く* 参照することをおすすめします [Data Lab の紹介](/brand/ja/what-would-you-like-to-learn-about/platform-features/multi-program-reports/data-lab-custom-reports/data-lab-introduction.md) この記事を始める前に。
{% endhint %}

1. 左側のナビゲーションメニューから、以下を選択します ![](/files/7ddd72d8e69e7055d9408cf4847c5c54abf9f71d) **\[Engage] → レポート** → **Data Lab**.
2. 作成したい **可視化** を始めましょう。
3. 右側のツールバーにある「寸法と指標」セクションで、 ![](/files/31ed8bce4d22f3780f0bf5494c25049b3181e0a9) **\[カスタム指標を作成]**.

   <div data-with-frame="true"><figure><img src="/files/3ef2d0177f83d4d54ad9c0d2dc1d821f5e140b6e" alt="" width="355"><figcaption></figcaption></figure></div>
4. カスタム指標に名前を付けます — 以下の例では、という指標が表示されます *コンバージョン率*.
5. 指標の **形式**を選択します。次の中から選べます *数値*, *文字列*, *割合*、または *通貨*.
6. の *数式* フィールドに、カスタム指標の計算式を入力します。

   <div data-gb-custom-block data-tag="hint" data-style="info" class="hint hint-info"><p><strong>例:</strong> その <em>コンバージョン率</em> 指標は <code>アクションコスト / クリック数</code>を使用します。impact.com は、右上にある小さな <img src="/files/72272296646d1fdb3168d3fe58553bb9c5b61fd8" alt=""> <strong>[チェックマーク]</strong> で、その数式が有効かどうかを示します。</p></div>
7. 選択します **保存** カスタム指標を保存するには

   <div data-with-frame="true"><figure><img src="/files/a0bb6dc8e85547d592ebf93f4db33189f7df3740" alt="" width="563"><figcaption></figcaption></figure></div>


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter:

```
GET https://help.impact.com/brand/ja/what-would-you-like-to-learn-about/platform-features/multi-program-reports/data-lab-custom-reports/create-custom-measures-in-data-lab.md?ask=<question>&goal=<endgoal>
```

`ask` is the immediate question: it should be specific, self-contained, and written in natural language.
`goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal.

The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.
