> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/brand/it/what-would-you-like-to-learn-about/seller-program/amazon-seller-program/introduction-welcome-to-impact.com/step-2-discovery-and-vetting.md).
# Fase 2: scoperta e valutazione
Il primo passo nel processo di scoperta e selezione è contattare potenziali partner. L'outreach di impact.com ti consente di trovare, selezionare e invitare i partner che ti interessano.
## Scopri i partner
Usa [Scopri](https://help.impact.com/brand/what-would-you-like-to-learn-about/performance-program/recruiting-partners/discover/discover-overview) per cercare e filtrare i partner in base a metriche che contano per te, come la dimensione del pubblico o i metodi promozionali. Quando navighi in Discover o visualizzi il profilo di un partner, puoi [contrassegnare come prospect i partner che ti interessano](https://help.impact.com/brand/what-would-you-like-to-learn-about/performance-program/recruiting-partners/prospective-partners/mark-potential-partners-as-prospects) e [proporre i termini del contratto](https://help.impact.com/brand/what-would-you-like-to-learn-about/performance-program/recruiting-partners/prospective-partners/send-a-proposal-to-a-prospect). Puoi anche automatizzare ed espandere la scoperta dei partner configurando [Ricerca estesa](https://help.impact.com/brand/what-would-you-like-to-learn-about/performance-program/recruiting-partners/extended-search).
## Gestisci le candidature
Se il tuo programma Amazon Seller è [individuabile nel Marketplace](https://help.impact.com/brand/what-would-you-like-to-learn-about/account-administration/program-settings/profile-and-branding/manage-your-marketplace-profile-for-brands), i partner possono candidarsi proattivamente per aderirvi. [Elaborazione delle candidature](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/review-partner-applications/manage-applications-and-send-proposals) rapidamente è un modo semplice per far crescere prima i tuoi ricavi! Aiuta anche a costruire fiducia e sicurezza con i partner che vogliono lavorare con te. Per evitare di esaminare manualmente le candidature e di intasare la coda delle partnership in attesa, risparmia tempo con l'elaborazione automatizzata:
* Usa [Workflow](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/email-workflows/create-and-manage-email-workflows) quando vuoi automatizzare l'accettazione e il rifiuto in base a regole specifiche.
* Usa [Impact AI](https://help.impact.com/brand/what-would-you-like-to-learn-about/performance-program/recruiting-partners/impact-ai-explained) quando vuoi automatizzare l'accettazione e il rifiuto in base a criteri raccomandati dal sistema. Questa è un'ottima opzione se sei nuovo all'affiliate marketing.
Le caselle di posta dei partner diventano piene, proprio come la tua. Fai un follow-up su [le proposte inviate](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/contracts-and-template-terms/contracts/review-contract-proposals-youve-sent) per mantenere il tuo outreach sempre in primo piano.
## Segmenta i partner
Il passo successivo è creare gruppi di partner. [Gruppi di partner](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/partner-groups/create-and-manage-partner-groups) ti consentono di segmentare i tuoi partner, rendendo facile gestire il tuo portfolio man mano che i nuovi partner si integrano. Con partner segmentati, puoi usare efficacemente funzionalità come newsletter, gestione in blocco delle candidature, termini personalizzati e caricamenti di contenuti specifici per partner.
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