> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/brand/it/what-would-you-like-to-learn-about/platform-features/cross-channel-performance-insights/compare-optimize-essentials-and-pro-tiers.md).

# Confronta i livelli Essentials e Pro di ottimizzazione

Optimize è uno strumento della piattaforma impact.com che ti aiuta a monitorare e comprendere le tue attività di marketing.

* **Optimize Pro** monitora sia le inserzioni a pagamento sia i canali di marketing organico e fornisce report che combinano i dati delle interazioni con partner, canale e consumatori.
* **Optimize Essentials** fornisce una raccolta essenziale di report sulle performance dei partner per aiutarti a far crescere e ottimizzare la tua attività. Optimize Essentials non consente di configurare fonti media o canali.

<div data-with-frame="true"><figure><img src="/files/e8f8e4cc198550e05b707529a864f60aa9151095" alt=""><figcaption></figcaption></figure></div>

#### Confronta i livelli Optimize Essentials e Pro

![](/files/6720e6b047604d037aecb063d5e363aaa231d16b) Questa funzione è disponibile solo con l'add-on Optimize. [Clicca qui](https://app.impact.com/secure/advertiser/fr/upgrade.ihtml?u=/secure/advertiser/optimize/landing-page.html) per ottenere l'add-on!

Scopri questo confronto funzione per funzione delle edizioni Optimize Essentials e Pro per individuare le principali differenze tra i due livelli.

| Funzionalità                                                                                                                                                                                 | Essentials                                                                              | Pro                                                                                     |
| -------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | --------------------------------------------------------------------------------------- | --------------------------------------------------------------------------------------- |
| [Canale](/brand/it/what-would-you-like-to-learn-about/platform-features/cross-channel-performance-insights/optimize-channels/create-an-optimize-channel.md)                                  | Solo partner                                                                            | Multicanale                                                                             |
| [Report di contributo](/brand/it/what-would-you-like-to-learn-about/platform-features/cross-channel-performance-insights/optimize-reports/contribution-report.md)                            | <img src="/files/a9c47c9149128d8af397796df97e69060714011b" alt="" data-size="original"> | <img src="/files/a9c47c9149128d8af397796df97e69060714011b" alt="" data-size="original"> |
| [Comportamento dei clienti](/brand/it/what-would-you-like-to-learn-about/platform-features/cross-channel-performance-insights/optimize-reports/behavior-report.md)                           | <img src="/files/a9c47c9149128d8af397796df97e69060714011b" alt="" data-size="original"> | <img src="/files/a9c47c9149128d8af397796df97e69060714011b" alt="" data-size="original"> |
| [Report dei percorsi principali](/brand/it/what-would-you-like-to-learn-about/platform-features/cross-channel-performance-insights/optimize-reports/top-paths-report.md)                     | <img src="/files/a9c47c9149128d8af397796df97e69060714011b" alt="" data-size="original"> | <img src="/files/a9c47c9149128d8af397796df97e69060714011b" alt="" data-size="original"> |
| [Report del funnel degli eventi](/brand/it/what-would-you-like-to-learn-about/platform-features/cross-channel-performance-insights/optimize-reports/events-funnel-report.md)                 | <img src="/files/a9c47c9149128d8af397796df97e69060714011b" alt="" data-size="original"> | <img src="/files/a9c47c9149128d8af397796df97e69060714011b" alt="" data-size="original"> |
| [Report di incrementalità](/brand/it/what-would-you-like-to-learn-about/platform-features/cross-channel-performance-insights/optimize-reports/incrementality-dashboard-explained.md)         | <img src="/files/5a6ab5de19d54b7915736dbbe7a21c782034f6e3" alt="" data-size="original"> | <img src="/files/a9c47c9149128d8af397796df97e69060714011b" alt="" data-size="original"> |
| [Report di leapfrogging](/brand/it/what-would-you-like-to-learn-about/platform-features/multi-program-reports/leapfrogging-reports/leapfrogging-summary-report.md)                           | <img src="/files/5a6ab5de19d54b7915736dbbe7a21c782034f6e3" alt="" data-size="original"> | <img src="/files/a9c47c9149128d8af397796df97e69060714011b" alt="" data-size="original"> |
| [Report sul valore dei nuovi clienti](/brand/it/what-would-you-like-to-learn-about/platform-features/cross-channel-performance-insights/optimize-reports/new-customer-value-report.md)       | <img src="/files/5a6ab5de19d54b7915736dbbe7a21c782034f6e3" alt="" data-size="original"> | <img src="/files/a9c47c9149128d8af397796df97e69060714011b" alt="" data-size="original"> |
| [Rilevamento delle anomalie nelle previsioni](/brand/it/what-would-you-like-to-learn-about/platform-features/forecasting-and-anomaly-detection/forecasting-and-anomaly-detection-reports.md) | <img src="/files/5a6ab5de19d54b7915736dbbe7a21c782034f6e3" alt="" data-size="original"> | <img src="/files/a9c47c9149128d8af397796df97e69060714011b" alt="" data-size="original"> |
| Prezzi                                                                                                                                                                                       | $250 al mese                                                                            | $500 al mese                                                                            |


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