> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/brand/it/what-would-you-like-to-learn-about/creator-program/introduction-welcome-to-creator/step-2-invite-creators-or-review-applications.md).

# Passaggio 2: invita i creator o valuta le candidature

Quando lavori con i creator, puoi scegliere di invitare i creator oppure creare una campagna alla quale i creator possono candidarsi.

{% hint style="success" %}
**Nota:** Puoi invitare i creator al tuo *programma* o a un *campagna*. Fai riferimento a [scenari diversi](/brand/it/what-would-you-like-to-learn-about/creator-program/recruit-creators/recruiting-creators-explained.md) capire cosa succede quando un creator si unisce al tuo programma rispetto a una campagna.
{% endhint %}

#### Invita i creator <a href="#section-idm234650341931937" id="section-idm234650341931937"></a>

Una volta trovati i creator adatti a partecipare alla tua campagna, puoi invitarli o marcarli come prospect per invitarli in una fase successiva. Puoi invitare i creator in diversi modi:

* [Il marketplace](/brand/it/what-would-you-like-to-learn-about/creator-program/recruit-creators/invite-creators-to-your-campaign.md): Una volta trovato un creator adatto nel marketplace, seleziona il suo profilo per invitarlo alla tua campagna.
* [Potenziali partner](/brand/it/what-would-you-like-to-learn-about/performance-program/recruiting-partners/prospective-partners/view-prospective-partners.md): Segna i creator come prospect se non vuoi invitarli subito ma in una fase successiva.
* [Direttamente dalla tua campagna](/brand/it/what-would-you-like-to-learn-about/creator-program/recruit-creators/invite-creators-to-your-campaign.md): Una volta configurata una campagna, puoi invitare i creator o gruppi di creator direttamente dalla campagna.

<details>

<summary>Best practice quando inviti i creator</summary>

Quando inviti i creator alla tua campagna, invita più creator di quanti te ne servano e amplia i tuoi criteri per aumentare le possibilità di trovare i creator perfetti. Integra una combinazione di [livelli creator](/brand/it/what-would-you-like-to-learn-about/platform-features/reach-out-to-partners/partner-management/partner-size-rating-criteria.md) per coprire diverse fasi del funnel, rivolgersi a diversi tipi di pubblico e mantenere accessibile l'utilizzo dei contenuti.

</details>


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